loteria
Skip itSoft demand (-3.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$15.78avg listing price — sweet spot $15–$100
Market size
Good$709K$709K/yr · 1.1M searches
Returns
Good2.3%return rate — above 5% kills the launch gate
Price range
Good$7.97–$25.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Review moat
Okay1,776.06avg incumbent reviews — the moat a new listing must climb
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad90%top-5 brand share — brand-locked demand
Growth
Bad-3.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, loteria is a $709K/yr Amazon United States market (1.1M searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 45/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
loteria market data
- Units sold / yr
- 40K–50K
- avg 2,500–3,000/product
- Revenue / yr
- $631K–$789K
- units × avg price
- Conversion rate
- 4.0%
- Avg BSR
- #61,844
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 88%
- Out of stock
- 0.0%
- Avg brand age
- 41 months
- Avg seller age
- 159 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
43
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
7%
- Loteria49%
- Cuitáxi22%
- New To Town11%
- Angler Games5%
- B Blue Star Press3%
- EDUMAETRIX2%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -3.3% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.2×
Top loteria search terms
- loteria376K/yr
- loteria mexican bingo302K/yr
- loteria mexicana131K/yr
- loteria game58K/yr
- loteria cards33K/yr
- mexican loteria25K/yr
- mexican bingo22K/yr
- la loteria22K/yr
- la loteria mexican game11K/yr
- uno loteria23K/yr
Top loteria products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Don Clemente Autentica Loteria Mexican Bingo Set 20 Tablets Colorful and Educational
Loteria$10.084.7★10,435 rev
Cuitxi Mexican Bingo Game with 100 Bingo Chips for 20 Players Made in Mexico - Mexican Gifts de lujo - Juegos de mesa - Spanish Board Games
Cuitáxi$18.324.6★420 rev
Loteria Authentic Mexican Game Bingo Game with Colorful Illustrated Cards Don Clemente Brand (10 Tablas (10 Boards))
Loteria$7.974.7★7,542 rev
New To Town The Original Loteria Game Set Loteria Mexican Bingo Loteria Mexicana La Loteria Cards and Bingo Chips Included - 10 Players
New To Town$14.604.7★278 rev
Cuitxi Traditional Mexican Bingo Game for 20 Players with Didactic Mexican pesos and Markers Made in Mexico Perfect for a Noche Mexicana - Juegos de mesa - Spanish Board Games
Cuitáxi$16.964.6★1,038 rev
Newest
by launch date
Loteria Game (Bilingual Edition)
Loteria$14.6149 rev
Angler Games LOTERISMO Lotera Reimagined Featuring 54 All-New Cards with Food Characters & Icons from Mexican Culture (15 Players)
Angler Games$25.7859 rev
EDUMAETRIX Mexican Loteria Bingo Board Game Bilingual English Spanish 24 Game Sheets with 6 Designs for Kids Ages 5+ Adults & Seniors Learning Game for Classroom Parties & Family Night
EDUMAETRIX$16.3137 rev
Ambercalm Mexican Bingo Games in Spanish English for 20 Players Millennial Bilingual Puerto Rico Game Cards Baraja Mexicana Juegos para Baby Shower Schools Cinco de Mayo and Mexican Party
Ambercalm$14.9532 rev
New To Town The Original Loteria Game Set Loteria Mexican Bingo Loteria Mexicana La Loteria Cards and Bingo Chips Included - 10 Players
New To Town$14.60278 rev
Trending
90-day click momentum
El Gamer Funny Mexican Lottery Parody Short Sleeve T-Shirt Black L
Pop Threads$23.424.6★
Loteria Game (Bilingual Edition)
Loteria$14.614.5★
Don Clemente Authentic Original Boxed Mexican Bingo Loteria Game 10 Boards NEW
SuenosImports$9.264.2★
New To Town The Original Loteria Game Set Loteria Mexican Bingo Loteria Mexicana La Loteria Cards and Bingo Chips Included - 10 Players
New To Town$14.604.7★
Angler Games LOTERISMO Lotera Reimagined Featuring 54 All-New Cards with Food Characters & Icons from Mexican Culture (15 Players)
Angler Games$25.784.4★
What buyers say about loteria
What buyers praise and complain about, mined from review topics.What buyers love
“Fun family game”
“The cards are amazing quality”
“As advertised”
“Great value”
“The colors are so bright”
“Good size”
“also help us practice Spanish words”
“Plenty of cards for a big family”
“The card stock is pretty thick”
“Its easy to use”
What buyers complain about
“they are huge”
“Not useful for Spanish teachers”
“The product I got wasnt what was pictured”
“had no idea the cards were not only bright in color”
“are thick”
“not easily”
Top return reasons
Common questions
- Is loteria profitable to sell on Amazon United States?
- The niche generates $709K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -3.3%. Flapen's verdict: Skip it (45/100).
- How competitive is the loteria niche?
- 10 brands and 43 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 90% of demand.
- What do buyers complain about in loteria?
- Top complaints mined from reviews: Size-Overall, Educational-Overall, Advertised Vs Actual Product. The return rate is 2.3%.
- When does demand for loteria peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 4.2× the quietest.
- What does it cost to enter the loteria niche?
- Listings span $7.97–$25.78; the average listing price is $15.78 (sweet spot $15–$100). The average incumbent carries 1,776 reviews — the moat a new listing must climb.