Lorcana Playmat
brand-locked demand (top 5 brands take 97% of clicks) — Lorcana Playmat doesn't clear our bar today.
Flapen Score
Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 46
Is Lorcana Playmat profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Lorcana Playmat is a $56K/yr Amazon United States market (167K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jan–Dec. Verdict: Skip it — 45/100.
Lorcana Playmat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -1.5% over the last 90 days and 1.6% of searches end in a purchase.
$56K
revenue / yr
Who owns the niche?
The top 5 brands hold 97% of demand, so 3% of the market is open.
3%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 45 products
Top Lorcana Playmat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Ravensburger Disney Lorcana TCG Playmat Featuring Mickey Mouse True Friend by Dave Beauchene | Protects Cards | Versatile Game Desk or Mouse Pad | Durable Non-Slip Surface | Suitable for Ages 8+
- Price
- $18.68
- Rating
- 4.5/5
- Reviews
- 34
- Age
- 2y ago
Ravensburger Disney Lorcana TCG Playmat Featuring Mufasa Ruler of Pride Rock | Protects Cards | Versatile Game Desk or Mouse Pad | Durable Non-Slip Surface | Suitable for Ages 8+
- Price
- $18.60
- Rating
- 4.8/5
- Reviews
- 53
- Age
- 10mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Dragon Fire Card Artwork - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $22.80
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 6mo ago
Playmats Compatible Lorcana Size 24x14 Inches TCG Gaming Mat 10 Non-Slip Rubber with Zones Play Mat and Free Storage Bag (DIS10 24 x 14 in-zone1)
- Price
- $19.70
- Rating
- 4.8/5
- Reviews
- 110
- Age
- 2y ago
Ravensburger Disney Lorcana TCG: Archazias Island Playmat Featuring Big Hero 6 - We Could Be Immortals | Protects Cards | Versatile Game Desk or Mouse Pad | Durable Non-Slip Surface | Ages 8+
- Price
- $13.83
- Rating
- 4.7/5
- Reviews
- 31
- Age
- 1y ago
Trending
90-day click momentum
Ravensburger Disney Lorcana TCG Circle of Life Playmat Featuring The Lion King Glimmers Artwork - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $24.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Mike Wazowski Sulley and Boo in Attack of the Vine! - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $28.29
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Goofy - Super Goof - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $23.67
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Merida - Gifted Archer - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $23.53
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Dragon Fire Card Artwork - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $22.80
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 6mo ago
Newest
by launch dateRavensburger Disney Lorcana TCG Circle of Life Playmat Featuring The Lion King Glimmers Artwork - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $24.59
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Mike Wazowski Sulley and Boo in Attack of the Vine! - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $28.29
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Merida - Gifted Archer - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $23.53
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Goofy - Super Goof - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $23.67
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
Ravensburger Disney Lorcana TCG Playmat Featuring Dragon Fire Card Artwork - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
- Price
- $22.80
- Rating
- 4.8/5
- Reviews
- 10
- Age
- 6mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.
Brands
10 falling
Sellers
47
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
33%
Top 20: 77%
Open market
2%
- Ravensburger71%
- ZWHDSLC13%
- Generic8%
- EDGFRTOIO5%
- FPGIYXK1%
- Extalas1%
- Open — no brand owns it (4 brands, 2%)
Lorcana Playmat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Dec · busiest ÷ quietest = 2.1×
Top Lorcana Playmat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lorcana playmat112K/yr
- lorcana mat24K/yr
- lorcana play mat10K/yr
- disney lorcana playmat10K/yr
- lorcana accessories10K/yr
What reviews say buyers love and hate about Lorcana Playmat
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Awesome Quality”
“Great value for what it is”
“Very beautiful artwork”
“Clear colors”
“it came quickly with no problems or damage”
What buyers complain about
85% of reviews“the edges look like it has been used before”
“Not what it says”
“A tad oversized for Lorcana since your decks will likely be 60-65 cards”
“Little darker printed than expected”
“It was bent slight”
Lorcana Playmat return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
38%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lorcana Playmat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
