lorcana binder
Launch itA $1.1M/yr market growing +43.3% this quarter with returns at 0.4% — clears our launch bar.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Avg price
Incredible$43.06avg listing price — sweet spot $15–$100
Review moat
Great139.64avg incumbent reviews — the moat a new listing must climb
Competition
Great28%top-5 click share — an open shelf
Market size
Great$1.1M$1.1M/yr · 2.4M searches
Growth
Good+43.3%90-day search growth — must beat 0% to launch
Price range
Good$5.85–$164.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, lorcana binder is a $1.1M/yr Amazon United States market (2.4M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jul. Verdict: Launch it — 61/100.
Data updated Jul 31, 2026 · scored weekly · How we score niches
lorcana binder market data
- Units sold / yr
- 80K–100K
- avg 1,000–1,250/product
- Revenue / yr
- $3.4M–$4.3M
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #449
- Page quality
- 0%
- Prime
- 84%
- Sponsored
- 58%
- Out of stock
- 19.3%
- Avg brand age
- 31 months
- Avg seller age
- 152 days
Competition & brand share
Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.Brands
8 falling
Sellers
103
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
28%
Top 20: 65%
Open market
1%
- Ravensburger89%
- KarlyPro6%
- The Gaming Emporium1%
- BB-Toy-Trades1%
- HBK1%
- ampleer1%
- Open — no brand owns it (2 brands, 1%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +43.3% search growth over the last 90 days.Peak months: Jul · busiest ÷ quietest = 6.5×
Top lorcana binder search terms
- lorcana1.2M/yr
- lorcana attack of the vine77K/yr
- disney lorcana233K/yr
- lorcana booster box166K/yr
- lorcana binder98K/yr
- lorcana cards93K/yr
- lorcana fabled152K/yr
- lorcana trove48K/yr
- lorcana booster pack33K/yr
- disney card binder28K/yr
Top lorcana binder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Ravensburger Disney Lorcana TCG: Archazias Island Booster Pack Display | 24 Packs with 12 Trading Cards Each | Ideal for Collectors & Disney Fans | Suitable for Ages 8+
Ravensburger$106.874.6★137 rev
Ravensburger Disney Lorcana TCG: Scrooge McDuck Gift Box - Glimmer Foil Promo Card 5 Assorted Booster Packs Storage Box and Dividers - Trading Card Game & Disney Collectible - Ages 8+
Ravensburger$26.184.5★83 rev
Ravensburger Disney Lorcana TCG: Wilds Unknown Booster Pack Display - 24 Packs with 12 Trading Cards Each - Ideal for Collectors & Disney Fans - Ideal for Ages 8+
Ravensburger$142.634.5★58 rev
Ravensburger Disney Lorcana TCG: Azurite Sea Stitch Collectors Gift Set | Deluxe Collectible Set with Over 200 Art Pieces | Ultimate Game Experience for Ages 8+
Ravensburger$34.994.5★285 rev
Ravensburger Disney Lorcana TCG: Whispers in The Well Booster Pack Display - 24 Packs with 12 Trading Cards Each - Ideal for Collectors & Disney Fans - Ages 8+
Ravensburger$127.364.6★78 rev
Newest
by launch date
Ravensburger Disney Lorcana TCG: Attack of the Vine! Booster Pack Display - 24 Packs with 12 Trading Cards Each - 288 Cards Total - Ideal for Collectors & Disney Fans - Suitable for Ages 8+
Ravensburger$164.610 rev
Ravensburger Disney Lorcana TCG: Attack of the Vine! Prerelease Box
Ravensburger$102.410 rev
Ravensburger Disney Lorcana TCG Portfolio Featuring Mickey and Minnie Mouse Artwork from Fabled Set - Holds Up to 252 Cards - Premium Storage - Ideal for Collectors & Players - Ages 8+
Ravensburger$24.720 rev
Ravensburger Disney Lorcana TCG Playmat Featuring Mike Wazowski Sulley and Boo in Attack of the Vine! - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
Ravensburger$28.290 rev
Ravensburger Disney Lorcana TCG: Wilds Unknown Single Booster Pack - 12 Cards - Packaging May Vary - Ideal for Ages 8+
Ravensburger$6.6031 rev
Trending
90-day click momentumRavensburger Disney Lorcana TCG Portfolio Featuring Mickey and Minnie Mouse Artwork from Fabled Set - Holds Up to 252 Cards - Premium Storage - Ideal for Collectors & Players - Ages 8+
Ravensburger$24.720.0★
Ravensburger Disney Lorcana TCG: Attack of the Vine! Prerelease Box
Ravensburger$102.410.0★
Ravensburger Disney Lorcana TCG: Attack of the Vine! Booster Pack Display - 24 Packs with 12 Trading Cards Each - 288 Cards Total - Ideal for Collectors & Disney Fans - Suitable for Ages 8+
Ravensburger$164.610.0★
Ravensburger Disney Lorcana TCG Playmat Featuring Mike Wazowski Sulley and Boo in Attack of the Vine! - Protects Cards - Versatile Game Desk or Mouse Pad - Suitable for Ages 8+
Ravensburger$28.290.0★
Ravensburger Disney Lorcana TCG: Wilds Unknown Booster Pack Display - 24 Packs with 12 Trading Cards Each - Ideal for Collectors & Disney Fans - Ideal for Ages 8+
Ravensburger$142.634.5★
What buyers say about lorcana binder
What buyers praise and complain about, mined from review topics.What buyers love
“Great Collection”
“Good price”
“The build quality feels solid”
“Fun times”
“it did exactly what I needed”
“This was a gift”
“the design is as pictured”
“was easy to use”
“If you collect cards at all this is a perfect fit for any standard cards”
“Tons of card capacity”
What buyers complain about
“Not really worth the price though for me”
“deceiving”
“It was about one quarter inch too short”
“It is flimsy compared to other portfolios”
“was scared for the reviews”
“back of the book to be thick”
“smelled like mold”
“The whiff was just too hard”
“But Lorcana is printing less rare versions of those same cards”
“It was broke when I got it”
Top return reasons
Common questions
- Is lorcana binder profitable to sell on Amazon United States?
- The niche generates $1.1M/yr across 64 tracked products. 18 of 27 products launched in the last 360 days are still selling. 90-day search growth is +43.3%. Flapen's verdict: Launch it (61/100).
- How competitive is the lorcana binder niche?
- 8 brands and 103 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in lorcana binder?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Size-Overall. The return rate is 0.4%.
- When does demand for lorcana binder peak?
- Demand peaks in Jul; the busiest month runs 6.5× the quietest.
- What does it cost to enter the lorcana binder niche?
- Listings span $5.85–$164.61; the average listing price is $43.06 (sweet spot $15–$100). The average incumbent carries 140 reviews — the moat a new listing must climb.