Is Llama Llama Toys profitable to sell on Amazon United States?

Flapen scores Llama Llama Toys 27 out of 100 on Amazon United States, a Fail. Shoppers spend $54K a year across 8 tracked products. Search demand grew -29.7% in the last 90 days.

How competitive is the Llama Llama Toys niche on Amazon United States?

4 brands and 42 sellers compete in Llama Llama Toys on Amazon United States. The top 5 Llama Llama Toys products take 94% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Llama Llama Toys?

Llama Llama Toys buyers on Amazon United States complain most about Size-Overall. An estimated 1.5% of orders come back.

What does it cost to enter the Llama Llama Toys niche?

Llama Llama Toys sells for $17.45 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $6.92 to $25.60. The average product has 2,356 reviews, the count a new listing must catch up to.

Llama Llama Toys

Fail

The top 5 brands take 100% of clicks, so Llama Llama Toys is a Fail.

Flapen Score: 27
27 / 100Ranks 3,046 of 3,143 Toys & Games niches · −19 vs the category median of 46
Market size: $54K/yr85K searches / yr
90-day growth: -29.7%search demand this quarter
Competition: 94%top-5 click share · 4 brands · 42 sellers

Flapen Score

Llama Llama Toys against its category

The dotted line is the Toys & Games average. Past it, Llama Llama Toys is stronger. Inside it, weaker.

27Fail

This niche Category average

See the method

Market

The Llama Llama Toys market on Amazon at a glance

Shoppers on Amazon United States searched for Llama Llama Toys 85K times last year and spent an estimated $54K. All 4 brands take every click. Flapen scores it 27 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -29.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months: 85K
Growth, 90 days vs prior 90: -29.7%
Conversion, latest week: 3.6%
Market size, estimated: $54Ka year
Top search term: llama llama tonie39K searches a year

02 · Price

A sale here is worth $17.45.

Listings sell for $17.45 on average, from $6.92 to $25.60. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $17.45 that is $9K to $13K a year per listing.

Average price: $17.45inside the $15 to $100 sweet spot
Price range: $6.92–$25.60
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 4K–5K
Units per listing a year: 500–750
Revenue per listing a year: $9K–$13K
Returns: 1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

38% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #322 within Musical Toys. It carries 2,356 reviews at 4.83 stars, so a new listing needs social proof before a better product.

Sponsored listings: 38%
Prime listings: 75%
Out of stock, average day: 15.4%
Average rank: #322in Musical Toys
Average rating: 4.83 starsAmazon United States average 4.42 stars
Average reviews: 2,356per listing
Listings tracked: 8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 40 months

Products

Top Llama Llama Toys products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 94% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

94%

Top 20: 100%

Open market

Brand 152%
Brand 229%
Brand 317%
Brand 42%
Open — no brand owns it (0%)

Demand

Llama Llama Toys search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Dec · busiest ÷ quietest = 3.6× · 8 of 12 months tracked

Search terms

Top Llama Llama Toys search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

llama llama tonie39K/yr -37.0%1.3% conv.
llama llama stuffed animal13K/yr -25.2%6.9% conv.
llama llama toys9K/yr -9.9%1.8% conv.
llama figurine6K/yr -12.8%1.6% conv.
llama llama red pajama stuffed animal6K/yr -33.5%8.3% conv.
llama llama plush4K/yr -29.7%5.5% conv.
tonies llama llama4K/yr -32.6%2.0% conv.
llama tonie3K/yr -32.6%1.0% conv.

Reviews and returns

What reviews say buyers love and hate about Llama Llama Toys

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”

88%of negative reviews mention “Size-Overall”

1.5%of orders come back

“just too small”

A buyer, on “Size-Overall”88% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Llama Llama Toys questions

Answered from the same tracked data.

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