Link Figure
brand-locked demand (top 5 brands take 99% of clicks) — Link Figure doesn't clear our bar today.
Flapen Score
Ranks 1,954 of 3,143 Toys & Games niches · −4 vs the category median of 46
Is Link Figure profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Link Figure is a $132K/yr Amazon United States market (435K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jun–Nov–Dec. Verdict: Skip it — 42/100.
Link Figure: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -2.7% over the last 90 days and 0.3% of searches end in a purchase.
$132K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 40 products
Top Link Figure products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Metal Gear Solid 2: Sons of Liberty - Solid Snake (MSG2 Ver.) Figma Updated Edition Figure
- Price
- $114.26
- Rating
- 4.4/5
- Reviews
- 48
- Age
- 1y ago

Good Smile Company Doom Eternal: Doom Slayer Figma Action Figure
- Price
- $90.27
- Rating
- 4.3/5
- Reviews
- 16
- Age
- 1y ago

BLOKEES Fantastics Series - Hatsune Miku Official Outfit
- Price
- $39.70
- Rating
- 4.6/5
- Reviews
- 238
- Age
- 1y ago

Good Smile Company The Legend of Zelda: Tears of The Kingdom Ganondorf Figma Action Figure
- Price
- $123.71
- Rating
- 4.7/5
- Reviews
- 61
- Age
- 1y ago

TAMASHII NATIONS - Chainsaw Man - The Movie: Reze Arc - Bomb S.H.Figuarts Action Figure
- Price
- $79.28
- Rating
- 4.7/5
- Reviews
- 1,291
- Age
- 10mo ago
Trending
90-day click momentum
Good Smile Company Figma Funeral Freeren Freeren Non-scale Plastic Pre-painted Action Figure
- Price
- $123.97
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

Max Factory Hatsune Miku NT Figma Action Figure
- Price
- $92.88
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Delicious in Dungeon: Laios Figma Action Figure
- Price
- $95.72
- Rating
- 2.4/5
- Reviews
- 3
- Age
- 2y ago

Good Smile Doom Eternal: Doom Slayer Figma Action Figure Multicolor
- Price
- $147.46
- Rating
- 4.3/5
- Reviews
- 88
- Age
- 5y ago

Kono Subarashii: Sekai ni Shukufuku Wo!: Darkness Figma Action Figure
- Price
- $72.79
- Rating
- 4.6/5
- Reviews
- 20
- Age
- 2y ago
Newest
by launch date
TAMASHII NATIONS - Chainsaw Man - The Movie: Reze Arc - Bomb S.H.Figuarts Action Figure
- Price
- $79.28
- Rating
- 4.7/5
- Reviews
- 1,291
- Age
- 10mo ago

BLOKEES Fantastics Series - Hatsune Miku Official Outfit
- Price
- $39.70
- Rating
- 4.6/5
- Reviews
- 238
- Age
- 1y ago

Good Smile Company Figma Funeral Freeren Freeren Non-scale Plastic Pre-painted Action Figure
- Price
- $123.97
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

TAMASHII NATIONS - My Hero Academia - Ochaco Uraraka S.H.Figuarts Action Figure
- Price
- $96.97
- Rating
- 4.7/5
- Reviews
- 1,081
- Age
- 1y ago
![Good Smile Company [Good Smile Company] figma Metroid Other M Samus Aran Zero Suit Version Non-Scale Plastic Pre-Painted Articulated Figure Reissue](https://m.media-amazon.com/images/I/41wfUxxfw-L.jpg)
Good Smile Company [Good Smile Company] figma Metroid Other M Samus Aran Zero Suit Version Non-Scale Plastic Pre-Painted Articulated Figure Reissue
- Price
- $122.90
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 flat
Sellers
194
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
42%
Top 20: 79%
Open market
0%
- Max Factory44%
- Good Smile Company34%
- TAMASHII NATIONS14%
- BLOKEES7%
- FREEing1%
- Total Anime1%
- Open — no brand owns it (0%)
Link Figure demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jun, Nov, Dec · busiest ÷ quietest = 2.1×
Top Link Figure search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- figma319K/yr
- figma action figure53K/yr
- max factory19K/yr
- figma figures28K/yr
- figma figure8K/yr
- max factory figure7K/yr
What reviews say buyers love and hate about Link Figure
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Excellent product”
“Honestly, for the price-point, this is a good kit”
“Comes with a lot of accessories which is really great for it's price”
“Great collectors/toy figure”
“Good toy”
What buyers complain about
70% of reviews“Just wish it was cheaper”
“I was nervous a bit with the fact that you needed to build it”
“comes apart easily”
“A little bit small”
“Have to be careful the parts break easly”
Link Figure return rate & reasons
Why buyers send it back, as a share of all return requests.
2.3%
Return rate
20%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Link Figure questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








