Light Up Wand

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -32.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $79K a year.

Searches, last 12 months

193K

Growth, 90 days vs prior 90

-32.7%

Conversion, latest week

2.4%

Market size, estimated

$79Ka year

Peak month

October4.0× the quietest month

Top search term

light up wand119K searches a year

Listings sell for $17.17 on average, from $8.53 to $34.23. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $17.17 that is $2K to $4K a year per listing.

Average price

$17.17inside the $15 to $100 sweet spot

Price range

$8.53–$34.23

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

2.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #398 within Dress-Up Accessories. It carries 1,453 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

3.1%

Average rank

#398in Dress-Up Accessories

Average rating

4.43 starsAmazon United States average 4.42 stars

Average reviews

1,453per listing

Listings tracked

55

8 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

8

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months