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Liars Dice

Maybe

Products sell for $27.33 on average, inside the sweet spot. But the products selling today already average 4.6★, so Liars Dice is a Maybe.

Flapen Score
55
55 / 100
Top 15% of 3,143 Toys & Games niches · +9 vs the category median of 46
Market size
$177K/yr118K searches / yr
90-day growth
+31.1%search demand this quarter
Competition
62%top-5 click share · 14 brands · 32 sellers

Flapen Score

Liars Dice against its category

The dotted line is the Toys & Games average. Past it, Liars Dice is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Liars Dice market on Amazon at a glance

Shoppers on Amazon United States searched for Liars Dice 118K times last year and spent an estimated $177K. The top 5 brands take 71% of clicks. Demand peaks in Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 5.5% of those searches ended in a purchase.

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $177K a year.

Searches, last 12 months
118K
Growth, 90 days vs prior 90
+31.1%
Conversion, latest week
5.5%
Market size, estimated
$177Ka year
Peak month
December3.3× the quietest month
Top search term
liars dice89K searches a year

02 · Price

A sale here is worth $27.33.

Listings sell for $27.33 on average, from $7.01 to $46.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $27.33 that is $7K to $14K a year per listing.

Average price
$27.33inside the $15 to $100 sweet spot
Price range
$7.01–$46.05
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
$7K–$14K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #199 within Dice Games. It carries 580 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
90%
Out of stock, average day
3.4%
Average rank
#199in Dice Games
Average rating
4.56 starsAmazon United States average 4.42 stars
Average reviews
580per listing
Listings tracked
20

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
56 months

Products

Top Liars Dice products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 rising

Sellers

32

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

21%

  • Brand 121%
  • Brand 217%
  • Brand 314%
  • Brand 410%
  • Brand 510%
  • Brand 69%

Demand

Liars Dice search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 3.3×

Search terms

Top Liars Dice search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • liars dice89K/yr
  • liars dice game21K/yr
  • liars dice set9K/yr

Reviews and returns

What reviews say buyers love and hate about Liars Dice

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Color”
51%of negative reviews mention “Size-Overall”
1.7%of orders come back
“Small dice”
A buyer, on “Size-Overall”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Liars Dice questions

Answered from the same tracked data.