Lego Deadpool
brand-locked demand (top 5 brands take 100% of clicks) — Lego Deadpool doesn't clear our bar today.
Flapen Score
Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46
Is Lego Deadpool profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Lego Deadpool is a $49K/yr Amazon United States market (105K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug–Sep–Nov–Dec. Verdict: Skip it — 40/100.
Lego Deadpool: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +19.7% over the last 90 days and 1.2% of searches end in a purchase.
$49K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 27 products
Top Lego Deadpool products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
LEGO Marvel Series 2 Minifigure: Wolverine Minifigure Calendar Man Capes - Superheroes 71039
- Price
- $19.26
- Rating
- 4.6/5
- Reviews
- 194
- Age
- 6y ago
LEGO Marvel Wolverine Mech Armor 76202 Building Kit; Collectible Mech and Minifigure for Wolverine Fans Aged 7+ (141 Pieces)
- Price
- $28.36
- Rating
- 4.8/5
- Reviews
- 4,670
- Age
- 4y ago
LEGO Marvel Super Heroes X-Men Minifigure - Wolverine with Mask and Claws (76202)
- Price
- $19.72
- Rating
- 4.3/5
- Reviews
- 33
- Age
- 4y ago
Lego 71039 Marvel Series 2 Mini Figures 1 of 12 Iconic Disney+ Characters to Collect in Each Bag Includes Wolverine Hawkeye She-Hulk Echo and More (1 Piece Style Sent Randomly)
- Price
- $10.43
- Rating
- 4.2/5
- Reviews
- 3,343
- Age
- 2y ago
Red Dead P W/ Dog + Anti-Venom Kawaii Mini Figure X-Men Series Marvel Superhero Comic Book Character Movie Red & White & Black
- Price
- $16.16
- Rating
- 4.3/5
- Reviews
- 69
- Age
- 7y ago
Trending
90-day click momentum
LEGO Minifigures Spider-Man: Across the Spider-Verse - Get 1 of 12 Collectible Toys with Accessories - Gift for 5+ Year Old Boys & Girls - Mystery Box - 71050
- Price
- $9.58
- Rating
- 4.3/5
- Reviews
- 739
- Age
- 10mo ago
LEGO Super Heroes Marvel Wolverine Figure 76257 Toy Blocks Present American Comics Superhero Boys Ages 8 and Up
- Price
- $49.68
- Rating
- 4.8/5
- Reviews
- 553
- Age
- 3y ago
LEGO Marvel Epic Battle: Spider-Man vs. Sandman Building Toy for Boys & Girls - Super Hero Playset W/Venom Sandman & Spider-Man Minifigures - Gift Idea for Birthdays - Ages 9+ - 76334
- Price
- $24.50
- Rating
- 4.8/5
- Reviews
- 351
- Age
- 7mo ago
Marvel Legends Series Wolverine Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- $24.62
- Rating
- 4.8/5
- Reviews
- 182
- Age
- 7mo ago
LEGO Marvel Spider-Man Car vs. Venomized Wolverine Building Toy for Boys & Girls - Super Hero & Villain Playset W/2 Marvel Minifigures - Gift Idea for Birthdays - Ages 7+ - 76336
- Price
- $19.17
- Rating
- 4.8/5
- Reviews
- 180
- Age
- 7mo ago
Newest
by launch dateLEGO Marvel Spider-Man Car vs. Venomized Wolverine Building Toy for Boys & Girls - Super Hero & Villain Playset W/2 Marvel Minifigures - Gift Idea for Birthdays - Ages 7+ - 76336
- Price
- $19.17
- Rating
- 4.8/5
- Reviews
- 180
- Age
- 7mo ago
LEGO Marvel Spider-Man vs. Ghost Rider Motorcycle Building Toy for Boys & Girls Ages 6+ - Super Hero & Villain Playset W/2 Marvel Minifigures - Gift Idea for Kids & Fans - 76335
- Price
- $10.08
- Rating
- 4.8/5
- Reviews
- 804
- Age
- 7mo ago
LEGO Marvel Epic Battle: Spider-Man vs. Sandman Building Toy for Boys & Girls - Super Hero Playset W/Venom Sandman & Spider-Man Minifigures - Gift Idea for Birthdays - Ages 9+ - 76334
- Price
- $24.50
- Rating
- 4.8/5
- Reviews
- 351
- Age
- 7mo ago
LEGO Marvel Miles Morales Mech vs. Spider-Man 2099 Building Toy for Boys & Girls - Poseable Super Hero Mech & 2 Marvel Minifigures for Kids & Fans Ages 6+ - Gift Idea for Birthdays - 76337
- Price
- $12.63
- Rating
- 4.9/5
- Reviews
- 392
- Age
- 7mo ago
Marvel Legends Series Wolverine Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- $24.62
- Rating
- 4.8/5
- Reviews
- 182
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 flat
Sellers
403
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
52%
Top 20: 95%
Open market
0%
- LEGO89%
- JHCraft8%
- Marvel2%
- Funko1%
- Open — no brand owns it (0%)
Lego Deadpool demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 7.5×
Top Lego Deadpool search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- lego wolverine31K/yr
- wolverine lego28K/yr
- lego deadpool minifigure12K/yr
- deadpool lego minifigure6K/yr
- wolverine lego set9K/yr
- lego wolverine minifigure5K/yr
- deadpool lego set6K/yr
- lego deadpool set4K/yr
- deadpool lego mini figure4K/yr
What reviews say buyers love and hate about Lego Deadpool
What buyers mention most, as a share of all reviews.
What buyers love
85% of reviews“Lots of fun”
“assembly is simple”
“Great value”
“Excellent gift”
“Legos quality is always consistent”
What buyers complain about
79% of reviews“Could be cheaper”
“Very inaccurate description”
“Small set”
“The accessories could have been better”
“the Lego quality is not there”
Lego Deadpool return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
48%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lego Deadpool questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
