Lego 40806

Shoppers searched for this 121K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months

121K

Growth, 90 days vs prior 90

+5.7%

Conversion, latest week

0.4%

Market size, estimated

$23Ka year

Top search term

lego star wars gingerbread atat11K searches a year

Listings sell for $53.83 on average, from $13.79 to $198.98. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $53.83 that is $0 to $5K a year per listing.

Average price

$53.83inside the $15 to $100 sweet spot

Price range

$13.79–$198.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$5K

Returns

1.4%of orders · Amazon United States median 2.1%

80% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #2,442 within Storage & Accessories. It carries 1,022 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

87%

Out of stock, average day

1.4%

Average rank

#2,442in Storage & Accessories

Average rating

4.55 starsAmazon United States average 4.42 stars

Average reviews

1,022per listing

Listings tracked

15

11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

2Amazon's first-year sales bar

Average brand age

23 months