Learning Puzzles
FailShoppers spend an estimated $32K a year here, so Learning Puzzles is a Fail.
- Flapen Score
- 40 / 100Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 4640
- Market size
- $32K/yr50K searches / yr
- 90-day growth
- -3.8%search demand this quarter
- Competition
- 46%top-5 click share · 12 brands · 55 sellers
Flapen Score
Learning Puzzles against its category
The dotted line is the Toys & Games average. Past it, Learning Puzzles is stronger. Inside it, weaker.
Market
The Learning Puzzles market on Amazon at a glance
Shoppers on Amazon United States searched for Learning Puzzles 50K times last year and spent an estimated $32K. The top 5 brands take 93% of clicks. Demand peaks in Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 4.0% of those searches ended in a purchase.
Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $32K a year.
- Searches, last 12 months
- 50K
- Growth, 90 days vs prior 90
- -3.8%
- Conversion, latest week
- 4.0%
- Market size, estimated
- $32Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- melissa and doug alphabet puzzle16K searches a year
02 · Price
A sale here is worth $16.32.
Listings sell for $16.32 on average, from $4.56 to $35.44. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $16.32 that is $0 to $2K a year per listing.
- Average price
- $16.32inside the $15 to $100 sweet spot
- Price range
- $4.56–$35.44
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #277 within Early Development & Activity Toys. It carries 2,964 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 100%
- Out of stock, average day
- 0.5%
- Average rank
- #277in Early Development & Activity Toys
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 2,964per listing
- Listings tracked
- 31
04 · Newcomers
1 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Learning Puzzles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
55
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
46%
Top 20: 89%
Open market
5%
- Brand 179%
- Brand 28%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 61%
- Open — no brand owns it (6 brands, 5%)
Demand
Learning Puzzles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Learning Puzzles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- melissa and doug alphabet puzzle16K/yr
- learning puzzles15K/yr
- melissa and doug abc puzzle7K/yr
- melissa and doug alphabet6K/yr
- melissa and doug letter puzzle4K/yr
- learning puzzles for kids ages 3-52K/yr
Reviews and returns
What reviews say buyers love and hate about Learning Puzzles
We read the reviews and the return reasons for every product selling here.
“Not a good fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Learning Puzzles questions
Answered from the same tracked data.








