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60

large dice

Worth a look

Shows no brand lock-in (top 5 brands take 42% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 53Growth 24Conversion 52Competition 89Returns 81Price range 66Avg price 63Brand share 93Review moat 72Quality gap 23

Brand share

Great42%

top-5 brand share — no brand owns this niche

Competition

Great26%

top-5 click share — an open shelf

Returns

Great1.7%

return rate — above 5% kills the launch gate

Review moat

Good623.19

avg incumbent reviews — the moat a new listing must climb

Price range

Good$4.13–$36.37

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$13.52

avg listing price — sweet spot $15–$100

Market size

Good$336K

$336K/yr · 580K searches

Conversion

Good4.3%

search→purchase rate — share of searches ending in a sale

Growth

Bad-2.1%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, large dice is a $336K/yr Amazon United States market (580K searches/yr). The top 5 brands hold 42% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 60/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

large dice market data

Units sold / yr
25K–30K
avg 250–500/product
Revenue / yr
$338K–$406K
units × avg price
Conversion rate
4.3%
Avg BSR
#290
Page quality
0%
Prime
100%
Sponsored
86%
Out of stock
0.2%
Avg brand age
45 months
Avg seller age
181 days

Competition & brand share

Clicks spread well past the top 5 (26% combined) — an open shelf where new products get seen.

Brands

47 rising

Sellers

67

Top-5 brand share

42%

Top 20: 83%

Top-5 click share

26%

Top 20: 66%

Open market

53%

  • Shappy16%
  • Playbees7%
  • Yowget7%
  • Zomiboo6%
  • Koplow Games6%
  • Blu Jay5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.1% search growth over the last 90 days.
40K30KBlack Friday '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.1×

Top large dice search terms

  • large dice136K/yr
  • giant dice70K/yr
  • big dice79K/yr
  • large foam dice46K/yr
  • jumbo dice51K/yr
  • large dice jumbo43K/yr
  • giant foam dice20K/yr
  • big dice jumbo30K/yr
  • big foam dice15K/yr
  • large dice set13K/yr
All search terms

Top large dice products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%2%$7K4%$13K6%$20K8%$27K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about large dice

What buyers praise and complain about, mined from review topics.

What buyers love

Color16%

“Beautiful colors”

Fun/Entertainment Experience15%

“Fun for kids”

Size-Overall14%

“size is accurate”

Quality-Overall10%

“Good quality, dots are easy to see”

Value For Money8%

“Good product for the price”

Educational-Overall5%

“Perfect for the classroom”

Advertised Vs Actual Product5%

“As advertised”

Ease Of Use3%

“Super easy to spin”

Durability3%

“Durable”

Soft Feel3%

“Soft and easy to throw”

What buyers complain about

Size-Overall44%

“Small dice”

Quality-Overall7%

“Low quality laminated sheets”

Color4%

“Color disappointed”

Weight Heavy3%

“a little heavier than I thought”

Durability3%

“Durability Issues”

Print Quality2%

“The dots came not properly printed on”

Inflation/Deflation2%

“Deflated within hours of using for first time”

Leak-Proof2%

“After putting air in all three they all three leaked back down overnight”

Noise Level2%

“It can get quite loud with the plastic dice when the are playing math games”

Value For Money1%

“Insane value or maybe mispriced”

Top return reasons

Size-Overall77%
Advertised Vs Actual Product4%
Value For Money4%
Color2%
Quality-Overall2%
Inflation/Deflation2%
Functionality-Overall1%
Material Quality1%
Scratch Resistance1%
Smell1%

Common questions

Is large dice profitable to sell on Amazon United States?
The niche generates $336K/yr across 74 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -2.1%. Flapen's verdict: Worth a look (60/100).
How competitive is the large dice niche?
47 brands and 67 sellers compete. The top 5 products take 26% of clicks and top 5 brands hold 42% of demand.
What do buyers complain about in large dice?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Color. The return rate is 1.7%.
When does demand for large dice peak?
Demand peaks in Nov–Dec; the busiest month runs 4.1× the quietest.
What does it cost to enter the large dice niche?
Listings span $4.13–$36.37; the average listing price is $13.52 (sweet spot $15–$100). The average incumbent carries 623 reviews — the moat a new listing must climb.