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Labubu Scooter

Fail

Demand is soft, at -49.3% this quarter, so Labubu Scooter is a Fail.

Flapen Score
28
28 / 100
Ranks 3,021 of 3,143 Toys & Games niches · −18 vs the category median of 46
Market size
$21K/yr46K searches / yr
90-day growth
-49.3%search demand this quarter
Competition
78%top-5 click share · 6 brands · 7 sellers

Flapen Score

Labubu Scooter against its category

The dotted line is the Toys & Games average. Past it, Labubu Scooter is stronger. Inside it, weaker.

28Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Labubu Scooter market on Amazon at a glance

Shoppers on Amazon United States searched for Labubu Scooter 46K times last year and spent an estimated $21K. The top 5 brands take 98% of clicks. Demand peaks in Aug–Sep–Nov–Dec. Flapen scores it 28 out of 100, a Fail.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -49.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $21K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-49.3%
Conversion, latest week
3.1%
Market size, estimated
$21Ka year
Peak month
December17.8× the quietest month
Top search term
labubu scooter23K searches a year

02 · Price

A sale here is worth $14.34.

Listings sell for $14.34 on average, from $8.18 to $16.04. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $14.34 that is $0 to $1K a year per listing.

Average price
$14.34under the $15 to $100 sweet spot
Price range
$8.18–$16.04
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
3.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 50.9% of listings are out of stock. The average listing ranks #4 within Doll Accessories. It carries 56 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
82%
Out of stock, average day
50.9%
Average rank
#4in Doll Accessories
Average rating
4.35 starsAmazon United States average 4.42 stars
Average reviews
56per listing
Listings tracked
11

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Labubu Scooter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.

Brands

6 falling

Sellers

7

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

78%

Top 20: 100%

Open market

0%

  • Brand 137%
  • Brand 232%
  • Brand 313%
  • Brand 413%
  • Brand 54%
  • Brand 62%
  • Open — no brand owns it (0%)

Demand

Labubu Scooter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KHoliday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Aug, Sep, Nov, Dec · busiest ÷ quietest = 17.8×

Search terms

Top Labubu Scooter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • labubu scooter23K/yr
  • doll scooter3K/yr
  • labubu motorcycle9K/yr
  • labubu bike2K/yr
  • labubu vespa3K/yr
  • labubu scooter with remote4K/yr
  • scooter for labubu2K/yr

Reviews and returns

What reviews say buyers love and hate about Labubu Scooter

We read the reviews and the return reasons for every product selling here.

42%of positive reviews mention “Fun/Entertainment Experience”
33%of negative reviews mention “Durability”
3.6%of orders come back
“Not durable”
A buyer, on “Durability”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Labubu Scooter questions

Answered from the same tracked data.