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labubu glasses

Skip it

Prices mostly outside the sweet spot ($5.12–$13.30) — this niche doesn't clear our bar today.

Market size 3Growth 16Conversion 35Competition 23Returns 39Price range 0Avg price 22Brand share 67Review moat 98Quality gap 50

Review moat

Incredible33.24

avg incumbent reviews — the moat a new listing must climb

Brand share

Good65%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Returns

Okay3.9%

return rate — above 5% kills the launch gate

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Competition

Bad73%

top-5 click share — a locked-up shelf

Avg price

Bad$7.92

avg listing price — sweet spot $15–$100

Growth

Bad-18.8%

90-day search growth — must beat 0% to launch

Market size

Bad$12K

$12K/yr · 54K searches

Price range

Bad$5.12–$13.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, labubu glasses is a $12K/yr Amazon United States market (54K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Aug–Sep–Oct. Verdict: Skip it — 31/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

labubu glasses market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$12K–$16K
units × avg price
Conversion rate
2.8%
Avg BSR
#721
Page quality
0%
Prime
100%
Sponsored
47%
Out of stock
18.9%
Avg brand age
25 months
Avg seller age
230 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

14 falling

Sellers

16

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

29%

  • Fukaisu19%
  • AURIFEROUS15%
  • BOXOB14%
  • Jojedomo9%
  • Sinbana9%
  • Mikovivi6%

Demand & seasonality

Weekly Amazon search volume, last 52 weeks — -18.8% search growth over the last 90 days.
5K4KSpike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 18.4×

Top labubu glasses search terms

  • labubu glasses48K/yr
  • glasses for labubu3K/yr
  • labubu glasses and shoes3K/yr
All search terms

Top labubu glasses products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$59510%$1K15%$2K20%$2K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about labubu glasses

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“Good quality little glasses”

Size-Overall29%

“Perfect fit”

Advertised Vs Actual Product8%

“exactly what I was looking for”

Fun/Entertainment Experience7%

“Theyre soo cute and fun”

Strength6%

“Sturdy”

Adjustability/Rotatability/Reclining6%

“There are adjustable too great value”

Value For Money4%

“Reasonable value”

Ease Of Use3%

“was easy to put on”

What buyers complain about

Size-Overall75%

“cute glasses, just didn't fit the size of doll stated”

Top return reasons

Size-Overall92%
Advertised Vs Actual Product6%
Value For Money3%
Functionality-Overall1%
Compatibility-Overall1%
Quality-Overall1%
Design-Overall0%
Add-Ons/Attachments0%
Moist/Dry0%
Ease Of Cleaning0%

Common questions

Is labubu glasses profitable to sell on Amazon United States?
The niche generates $12K/yr across 17 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -18.8%. Flapen's verdict: Skip it (31/100).
How competitive is the labubu glasses niche?
14 brands and 16 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 65% of demand.
What do buyers complain about in labubu glasses?
Top complaints mined from reviews: Size-Overall. The return rate is 3.9%.
When does demand for labubu glasses peak?
Demand peaks in Aug–Sep–Oct; the busiest month runs 18.4× the quietest.
What does it cost to enter the labubu glasses niche?
Listings span $5.12–$13.30; the average listing price is $7.92 (sweet spot $15–$100). The average incumbent carries 33 reviews — the moat a new listing must climb.