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Labubu Case

Fail

Demand is soft, at -46.3% this quarter, so Labubu Case is a Fail.

Flapen Score
46
46 / 100
Ranks 1,432 of 3,143 Toys & Games niches · on the category median
Market size
$206K/yr374K searches / yr
90-day growth
-46.3%search demand this quarter
Competition
56%top-5 click share · 21 brands · 23 sellers

Flapen Score

Labubu Case against its category

The dotted line is the Toys & Games average. Past it, Labubu Case is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Labubu Case market on Amazon at a glance

Shoppers on Amazon United States searched for Labubu Case 374K times last year and spent an estimated $206K. The top 5 brands take 65% of clicks. Demand peaks in Jun–Aug–Sep. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.9% of those searches ended in a purchase.

Shoppers searched for this 374K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -46.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $206K a year.

Searches, last 12 months
374K
Growth, 90 days vs prior 90
-46.3%
Conversion, latest week
3.9%
Market size, estimated
$206Ka year
Peak month
August3.8× the quietest month
Top search term
labubu case260K searches a year

02 · Price

A sale here is worth $14.27.

Listings sell for $14.27 on average, from $4.42 to $40.97. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At $14.27 that is $11K to $14K a year per listing.

Average price
$14.27under the $15 to $100 sweet spot
Price range
$4.42–$40.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
750–1,000
Revenue per listing a year
$11K–$14K
Returns
4.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 32.8% of listings are out of stock. The average listing ranks #17 within Collectible Display & Storage. It carries 119 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
32.8%
Average rank
#17in Collectible Display & Storage
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
119per listing
Listings tracked
26

04 · Newcomers

1 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 11 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
11 months

Products

Top Labubu Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 falling

Sellers

23

Top-5 brand share

65%

Top 20: 99%

Top-5 click share

56%

Top 20: 92%

Open market

29%

  • Brand 126%
  • Brand 215%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Labubu Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Aug, Sep · busiest ÷ quietest = 3.8×

Search terms

Top Labubu Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • labubu case260K/yr
  • labubu protective case28K/yr
  • labubu cover11K/yr
  • labubu clear case11K/yr
  • labubu protector9K/yr
  • labubu case keychain3K/yr
  • labubu cases6K/yr
  • case for labubu5K/yr
  • labubu plastic case4K/yr
  • labubu doll case4K/yr

Reviews and returns

What reviews say buyers love and hate about Labubu Case

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Size-Overall”
14%of negative reviews mention “Size-Overall”
4.3%of orders come back
“Very small”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Labubu Case questions

Answered from the same tracked data.