labubu bag
Skip itSoft demand (-50.4% this quarter) — this niche doesn't clear our bar today.
Price range
Great$6.77–$62.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good63%top-5 brand share — brands hold most of the demand
Review moat
Good748.52avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.22avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Bad5.3%return rate — above 5% kills the launch gate
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$25K$25K/yr · 177K searches
Growth
Bad-50.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, labubu bag is a $25K/yr Amazon United States market (177K searches/yr). The top 5 brands hold 63% of demand. Verdict: Skip it — 39/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
labubu bag market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $36K–$43K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #787
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 83%
- Out of stock
- 18.9%
- Avg brand age
- 18 months
- Avg seller age
- 177 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
29 falling
Sellers
34
Top-5 brand share
63%
Top 20: 94%
Top-5 click share
43%
Top 20: 82%
Open market
33%
- NZNDB22%
- AICase19%
- PAOTEEM9%
- USPECLARE7%
- LETGO5%
- CAIMOREE4%
Demand
Weekly Amazon search volume, last 47 weeks — -50.4% search growth over the last 90 days.Top labubu bag search terms
- labubu bag60K/yr
- labubu purse44K/yr
- labubu carrying case16K/yr
- labubu carrier10K/yr
- labubu display bag5K/yr
- labubu pouch4K/yr
- labubu clear bag4K/yr
- labubu bags7K/yr
- labubu crossbody bag4K/yr
- labubu bag case3K/yr
Top labubu bag products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AICase Protective Case for Labubu Plush Doll Clear Bag for Stadium Events Crossbody Bag Accessories Stadium Approved Clear Purse for Kpop Demon Hunters Ozzy Stray Ateez Saja Concerts Sports Festivals
AICase$12.914.3★77 rev
PAOTEEM Labubu Clear Crossbody Bag Lightweight PVC Shoulder Bag with Protective Design for Daily Commute and Trendy Outfit
PAOTEEM$9.595.0★2 rev
NZNDB Large Clear Figure Display Bag with Keychain Case Blind Box
NZNDB$10.604.5★360 rev
NZNDB Protective Case for Plush Doll Clear Hanging Display Cases
NZNDB$10.874.5★360 rev
AICase Protective Case for Labubu Plush Doll Clear Bag for Stadium Events Crossbody Doll Bag Accessories Stadium Approved Clear Purse for Kpop Ozzy Stray Ateez Saja Concerts Sports Festivals_3
AICase$13.154.3★77 rev
Newest
by launch date
Clear Bag
Bestoct$9.077 rev
POP MART THE MONSTERS Pin for Love Series- Letter Pendant Blind Box (A-M) Labubu Bag Charms Cute Keychain Keyring for Back Pack-Single Box
POP MART$17.0790 rev
Clear Figure Display Bag with Keychain for Doll Protective Case for Dolls Storage Bag Pouch Keychain for Collectibles with Pompoms Waterproof Dustproof Pouch Display Storage Box for Doll (Pink)
LETGO$8.0448 rev
AICase Protective Case for Labubu Plush Doll Clear Bag for Stadium Events Crossbody Bag Accessories Stadium Approved Clear Purse for Kpop Demon Hunters Ozzy Stray Ateez Saja Concerts Sports Festivals
AICase$12.9177 rev
AICase Protective Case for Labubu Plush Doll Clear Bag for Stadium Events Crossbody Doll Bag Accessories Stadium Approved Clear Purse for Kpop Ozzy Stray Ateez Saja Concerts Sports Festivals_3
AICase$13.1577 rev
Trending
90-day click momentum
QULUXAO 3pcs for Labubu World Cup Clear Protective Bag 4/5/6 in 1pcs with Keychain Clear Hanging Display Cases 2pcs PVC Doll Dustproof Storage Case for Shelf/Outdoor ShowcaseWhite
QULUXAO$11.644.3★
Black Clear Figure Display Bag 18.5cm/7.28in Crossbody Clear Display Bag
CAIMOREE$13.854.1★
Pink Clear Figure Display Bag 15cm/5.91in Crossbody Clear Display Bag
CAIMOREE$12.374.1★
POP MART THE MONSTERS Pin for Love Series- Letter Pendant Blind Box (A-M) Labubu Bag Charms Cute Keychain Keyring for Back Pack-Single Box
POP MART$17.074.4★
Gitus Initial Belt Bag Fanny Pack Crossbody Bag for Girls Birthday Gifts Age 8-10 Teen Girl Gifts Trend Stuff Personalized Letter Gifts for Daughter Sister (Lavender-A)
Gitus$11.914.8★
What buyers say about labubu bag
What buyers praise and complain about, mined from review topics.What buyers love
“perfect size”
“Good quality”
“Is as advertised”
“Worth it”
“Adjustable strap”
“This bag is surprisingly sturdy and well made”
“Theyre easy to put on”
“Cute bus design that made us smile”
“durable as well”
“Super cute storage, display, and travel case for small dolls and plushies”
What buyers complain about
“Its a little tight because the phone is big”
“Strap came apart”
“After only two days of use, the little bag simply fell apart”
“Cheap quality”
“Only that the price of the other two colors decreased after my order”
“The zipper catches on the plastic lining every time you use it, making it hard to open and close smoothly”
“It's kind of flimsy”
“The part that holds the clip”
“Had a really strong plastic smell”
“The material also feels pretty cheap”
Top return reasons
Common questions
- Is labubu bag profitable to sell on Amazon United States?
- The niche generates $25K/yr across 42 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is -50.4%. Flapen's verdict: Skip it (39/100).
- How competitive is the labubu bag niche?
- 29 brands and 34 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 63% of demand.
- What do buyers complain about in labubu bag?
- Top complaints mined from reviews: Size-Overall, Strap/String Quality, Durability. The return rate is 5.3% — above our launch gate.
- What does it cost to enter the labubu bag niche?
- Listings span $6.77–$62.97; the average listing price is $14.22 (sweet spot $15–$100). The average incumbent carries 749 reviews — the moat a new listing must climb.