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Kpop Demon Hunters Funko Pop

Fail

Demand is soft, at -51.0% this quarter, so Kpop Demon Hunters Funko Pop is a Fail.

Flapen Score
49
49 / 100
Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 46
Market size
$767K/yr782K searches / yr
90-day growth
-51.0%search demand this quarter
Competition
46%top-5 click share · 4 brands · 201 sellers

Flapen Score

Kpop Demon Hunters Funko Pop against its category

The dotted line is the Toys & Games average. Past it, Kpop Demon Hunters Funko Pop is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kpop Demon Hunters Funko Pop market on Amazon at a glance

Shoppers on Amazon United States searched for Kpop Demon Hunters Funko Pop 782K times last year and spent an estimated $767K. All 4 brands take every click. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 782K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -51.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $767K a year.

Searches, last 12 months
782K
Growth, 90 days vs prior 90
-51.0%
Conversion, latest week
4.0%
Market size, estimated
$767Ka year
Top search term
kpop demon hunters funko pop248K searches a year

02 · Price

A sale here is worth $24.39.

Listings sell for $24.39 on average, from $11.04 to $99.90. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At $24.39 that is $12K to $18K a year per listing.

Average price
$24.39inside the $15 to $100 sweet spot
Price range
$11.04–$99.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
500–750
Revenue per listing a year
$12K–$18K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #90 within Statues, Bobbleheads & Busts. It carries 563 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
96%
Out of stock, average day
8.1%
Average rank
#90in Statues, Bobbleheads & Busts
Average rating
4.69 starsAmazon United States average 4.42 stars
Average reviews
563per listing
Listings tracked
24

04 · Newcomers

19 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
19Amazon's first-year sales bar
Average brand age
15 months

Products

Top Kpop Demon Hunters Funko Pop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 rising

Sellers

201

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

46%

Top 20: 96%

Open market

0%

  • Brand 189%
  • Brand 29%
  • Brand 31%
  • Brand 41%
  • Open — no brand owns it (0%)

Demand

Kpop Demon Hunters Funko Pop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KHoliday '25OctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 6.2× · 10 of 12 months tracked

Search terms

Top Kpop Demon Hunters Funko Pop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kpop demon hunters funko pop248K/yr
  • funko pop kpop demon hunters85K/yr
  • kpop demon hunters games58K/yr
  • kpop demon hunters funko74K/yr
  • nezuko funko pop37K/yr
  • k pop demon hunters funko pop53K/yr
  • kpop demon hunters game31K/yr
  • kpop demon hunter funko pop30K/yr
  • funko kpop demon hunters33K/yr
  • funko pop demon hunters18K/yr

Reviews and returns

What reviews say buyers love and hate about Kpop Demon Hunters Funko Pop

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
27%of negative reviews mention “Size-Overall”
1.5%of orders come back
“Its bigger than I expected”
A buyer, on “Size-Overall”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Kpop Demon Hunters Funko Pop questions

Answered from the same tracked data.