Kingdom Hearts Figure
FailThe top 5 brands take 100% of clicks, so Kingdom Hearts Figure is a Fail.
- Flapen Score
- 44 / 100Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 4644
- Market size
- $92K/yr152K searches / yr
- 90-day growth
- +22.1%search demand this quarter
- Competition
- 48%top-5 click share · 5 brands · 112 sellers
Flapen Score
Kingdom Hearts Figure against its category
The dotted line is the Toys & Games average. Past it, Kingdom Hearts Figure is stronger. Inside it, weaker.
Market
The Kingdom Hearts Figure market on Amazon at a glance
Shoppers on Amazon United States searched for Kingdom Hearts Figure 152K times last year and spent an estimated $92K. All 5 brands take every click. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.
- Searches, last 12 months
- 152K
- Growth, 90 days vs prior 90
- +22.1%
- Conversion, latest week
- 0.9%
- Market size, estimated
- $92Ka year
- Top search term
- kingdom hearts figure50K searches a year
02 · Price
A sale here is worth $64.19.
Listings sell for $64.19 on average, from $12.23 to $218.63. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $64.19 that is $0 to $6K a year per listing.
- Average price
- $64.19inside the $15 to $100 sweet spot
- Price range
- $12.23–$218.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$6K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
25% of listings pay for placement with sponsored ads. 68% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #10,628 within Statues, Bobbleheads & Busts. It carries 293 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 68%
- Out of stock, average day
- 5.1%
- Average rank
- #10,628in Statues, Bobbleheads & Busts
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 293per listing
- Listings tracked
- 28
04 · Newcomers
3 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Kingdom Hearts Figure products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
UDF Ultra Detail Figure No. 784 Kingdom Hearts II SORA Total Height Approx. 3.8 inches (96 mm) Non-Scale Painted Finished Figure
- Price
- $35.85
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 2y ago

Funko POP! Games: Kingdom Hearts - Roxas with Keyblades
- Price
- $14.95
- Rating
- 4.7/5
- Reviews
- 111
- Age
- 10mo ago

(SQUARE ENIX) Kingdom Hearts III Play Arts Kai Sora Ver.2 DX Edition PVC Pre-Painted Action Figure
- Price
- $154.90
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 4y ago

Pop Cover! Games: Kingdom Hearts - Sora (Exc)
- Price
- $35.63
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 3y ago

Funko Pop! Disney: Kingdom Hearts 3 - Sora with Ultima Weapon
- Price
- $25.78
- Rating
- 4.8/5
- Reviews
- 3,137
- Age
- 6y ago
Trending
estimated 90-day click momentum
KINGDOM HEARTSII FORM-ISM Roxas
- Price
- $125.85
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 7mo ago

Square Enix Kingdom Hearts II Sora Action Figure
- Price
- $103.89
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 1y ago

Square Enix - Kingdom Hearts III Play Arts Kai Action Figure SORA Ver. 2
- Price
- $113.92
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 4y ago

(SQUARE ENIX) Kingdom Hearts III Play Arts Kai Sora Ver.2 DX Edition PVC Pre-Painted Action Figure
- Price
- $154.90
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 4y ago

Square Enix AUG188272 Kingdom Hearts II: Bring Arts Sora (Halloween Town Version) Action Figure Multicolor
- Price
- $203.32
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 7y ago
Newest
by launch date
KINGDOM HEARTSII FORM-ISM Roxas
- Price
- $125.85
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 7mo ago

Funko POP! Games: Kingdom Hearts - Roxas with Keyblades
- Price
- $14.95
- Rating
- 4.7/5
- Reviews
- 111
- Age
- 10mo ago

Funko POP! Games: Kingdom Hearts - Lingering Will
- Price
- $13.65
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 10mo ago

Funko POP! Games: Kingdom Hearts - Xion with Keyblade
- Price
- $14.41
- Rating
- 4.9/5
- Reviews
- 43
- Age
- 10mo ago

Funko Pop! Games: Kingdom Hearts - Xehanort with Blade - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Movies Fans - Model Figure for Collectors
- Price
- $12.23
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 falling
Sellers
112
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 90%
Open market
0%
- Funko40%
- Medicom29%
- Square Enix27%
- Diamond Select Toys3%
- KINGDOM HEARTS2%
- Open — no brand owns it (0%)
Demand
Kingdom Hearts Figure search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.0× · 7 of 12 months tracked
Search terms
Top Kingdom Hearts Figure search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kingdom hearts figure50K/yr
- kingdom hearts funko pop41K/yr
- kingdom hearts figures13K/yr
- sora figure9K/yr
- kingdom hearts action figures10K/yr
- kingdom hearts funko11K/yr
- funko pop kingdom hearts12K/yr
- sora funko pop6K/yr
Reviews and returns
What reviews say buyers love and hate about Kingdom Hearts Figure
We read the reviews and the return reasons for every product selling here.
“disappointing in size”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kingdom Hearts Figure questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








