Kingdom Hearts Figure
brand-locked demand (top 5 brands take 100% of clicks) — Kingdom Hearts Figure doesn't clear our bar today.
Flapen Score
Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 46
Is Kingdom Hearts Figure profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Kingdom Hearts Figure is a $92K/yr Amazon United States market (152K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 44/100.
Kingdom Hearts Figure: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +22.1% over the last 90 days and 0.9% of searches end in a purchase.
$92K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 28 products
Top Kingdom Hearts Figure products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
UDF Ultra Detail Figure No. 784 Kingdom Hearts II SORA Total Height Approx. 3.8 inches (96 mm) Non-Scale Painted Finished Figure
- Price
- $35.85
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 2y ago

Funko POP! Games: Kingdom Hearts - Roxas with Keyblades
- Price
- $14.95
- Rating
- 4.7/5
- Reviews
- 111
- Age
- 10mo ago

(SQUARE ENIX) Kingdom Hearts III Play Arts Kai Sora Ver.2 DX Edition PVC Pre-Painted Action Figure
- Price
- $154.90
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 4y ago

Pop Cover! Games: Kingdom Hearts - Sora (Exc)
- Price
- $35.63
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 3y ago

Funko Pop! Disney: Kingdom Hearts 3 - Sora with Ultima Weapon
- Price
- $25.78
- Rating
- 4.8/5
- Reviews
- 3,137
- Age
- 6y ago
Trending
90-day click momentum
KINGDOM HEARTSII FORM-ISM Roxas
- Price
- $125.85
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 7mo ago

Square Enix Kingdom Hearts II Sora Action Figure
- Price
- $103.89
- Rating
- 5.0/5
- Reviews
- 12
- Age
- 1y ago

Square Enix - Kingdom Hearts III Play Arts Kai Action Figure SORA Ver. 2
- Price
- $113.92
- Rating
- 4.3/5
- Reviews
- 7
- Age
- 4y ago

(SQUARE ENIX) Kingdom Hearts III Play Arts Kai Sora Ver.2 DX Edition PVC Pre-Painted Action Figure
- Price
- $154.90
- Rating
- 4.2/5
- Reviews
- 36
- Age
- 4y ago

Square Enix AUG188272 Kingdom Hearts II: Bring Arts Sora (Halloween Town Version) Action Figure Multicolor
- Price
- $203.32
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 7y ago
Newest
by launch date
KINGDOM HEARTSII FORM-ISM Roxas
- Price
- $125.85
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 7mo ago

Funko POP! Games: Kingdom Hearts - Roxas with Keyblades
- Price
- $14.95
- Rating
- 4.7/5
- Reviews
- 111
- Age
- 10mo ago

Funko POP! Games: Kingdom Hearts - Lingering Will
- Price
- $13.65
- Rating
- 4.6/5
- Reviews
- 37
- Age
- 10mo ago

Funko POP! Games: Kingdom Hearts - Xion with Keyblade
- Price
- $14.41
- Rating
- 4.9/5
- Reviews
- 43
- Age
- 10mo ago

Funko Pop! Games: Kingdom Hearts - Xehanort with Blade - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Movies Fans - Model Figure for Collectors
- Price
- $12.23
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
5 falling
Sellers
112
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
48%
Top 20: 90%
Open market
0%
- Funko40%
- Medicom29%
- Square Enix27%
- Diamond Select Toys3%
- KINGDOM HEARTS2%
- Open — no brand owns it (0%)
Kingdom Hearts Figure demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Kingdom Hearts Figure search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kingdom hearts figure50K/yr
- kingdom hearts funko pop41K/yr
- kingdom hearts figures13K/yr
- sora figure9K/yr
- kingdom hearts action figures10K/yr
- kingdom hearts funko11K/yr
- funko pop kingdom hearts12K/yr
- sora funko pop6K/yr
What reviews say buyers love and hate about Kingdom Hearts Figure
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“loves KH thought the gift was amazing”
“I'd say the quality is alright”
“Exactly what I wanted”
“Great addition to any collection”
“was a great price”
What buyers complain about
88% of reviews“disappointing in size”
“Poor quality”
Kingdom Hearts Figure return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
29%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kingdom Hearts Figure questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








