Killua
weak search conversion (0.9%) — Killua doesn't clear our bar today.
Flapen Score
Ranks 1,432 of 3,143 Toys & Games niches · on the category median
Is Killua profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Killua is a $53K/yr Amazon United States market (183K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Feb–Mar–Nov–Dec. Verdict: Skip it — 46/100.
Killua: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +4.5% over the last 90 days and 0.9% of searches end in a purchase.
$53K
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 35 products
Top Killua products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Banpresto - Hunter x Hunter - Killua Grandista Figure
- Price
- $33.96
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 8mo ago

TAMASHII NATIONS - Hunter x Hunter - Killua S.H.Figuarts Action Figure
- Price
- $64.42
- Rating
- 4.8/5
- Reviews
- 221
- Age
- 1y ago

Epic Collectibles Pop Anime: Hunter X Hunter - Killua Zoldyck Vinyl Figure
- Price
- $17.96
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 1y ago

Funko Pop! Animation: Hunter X Hunter - Killua Zoldyck (Sitting) - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans - Model Figure for Collectors
- Price
- $15.25
- Rating
- 4.8/5
- Reviews
- 144
- Age
- 11mo ago

Funko Pop! Animation: Hunter x Hunter - Killua Zoldyck Multicolor
- Price
- $17.35
- Rating
- 4.8/5
- Reviews
- 17,406
- Age
- 6y ago
Trending
90-day click momentum
Hunter x Hunter T-Shirt Mens Killua Eyes Acid Wash Adult Short Sleeve Tee (Medium) Multicolored
- Price
- $22.44
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2mo ago

Hunter X Hunter Killua Adult Charcoal Crew Neck Short Sleeve T-Shirt-XXL
- Price
- $17.99
- Rating
- 4.0/5
- Reviews
- 5
- Age
- 1y ago

Hunter x Hunter Gon & Killua Team-Up T-Shirt Anime Short Sleeves Graphic Shirts Lightweight Everyday Wear for Adult Unisex Black Tee Large
- Price
- $24.62
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

FMPVDI Killua Zoldyck Cosplay Shoes Killua Zoldyck Boots Zoldyck Shoe Boot Halloween White
- Price
- $46.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Killua Zoldyck Figure 13.4 inches (34 cm) PVC Statue Ornament Gift Neighborhood Unofficial
- Price
- $111.39
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago
Newest
by launch date
Hunter x Hunter Gon & Killua Team-Up T-Shirt Anime Short Sleeves Graphic Shirts Lightweight Everyday Wear for Adult Unisex Black Tee Large
- Price
- $24.62
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Hunter x Hunter T-Shirt Mens Killua Eyes Acid Wash Adult Short Sleeve Tee (Medium) Multicolored
- Price
- $22.44
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2mo ago

FMPVDI Killua Zoldyck Cosplay Shoes Killua Zoldyck Boots Zoldyck Shoe Boot Halloween White
- Price
- $46.19
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Thunder Tech Hunter x Hunter - Killua Grandista Figure
- Price
- $35.20
- Rating
- 4.9/5
- Reviews
- 14
- Age
- 6mo ago

Banpresto - Hunter x Hunter - Killua (G.I.Arc) Figure
- Price
- $26.92
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
191
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
46%
Top 20: 87%
Open market
25%
- Funko25%
- Banpresto21%
- Epic Collectibles10%
- TAMASHII NATIONS10%
- Thunder Tech6%
- Fandom Republic4%
Killua demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb, Mar, Nov, Dec · busiest ÷ quietest = 4.4×
Top Killua search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- killua70K/yr
- killua figure62K/yr
- killua funko pop28K/yr
- killua action figure7K/yr
- hunter x hunter killua8K/yr
- killua zoldyck6K/yr
- funko pop killua3K/yr
What reviews say buyers love and hate about Killua
What buyers mention most, as a share of all reviews.
What buyers love
91% of reviews“It's a well-made shirt that looks great”
“totally worth every penny”
“It was a great gift my son really liked it alot”
“Huge and perfect”
“I like the collection and great price”
What buyers complain about
75% of reviews“Very big figure”
“Much at weight than thought to be”
Killua return rate & reasons
Why buyers send it back, as a share of all return requests.
1.2%
Return rate
61%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Killua questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








