Kids Toy Deals

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved +54.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

44K

Growth, 90 days vs prior 90

+54.4%

Conversion, latest week

2.4%

Market size, estimated

$13Ka year

Peak month

October5.6× the quietest month

Top search term

prime toy deals8K searches a year

Listings sell for $11.67 on average, from $3.52 to $24.62. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At $11.67 that is $1K to $3K a year per listing.

Average price

$11.67under the $15 to $100 sweet spot

Price range

$3.52–$24.62

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–2K

Units per listing a year

100–250

Revenue per listing a year

$1K–$3K

Returns

0.8%of orders · Amazon United States median 2.1%

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Drawing & Writing Boards. It carries 12,937 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

78%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#30in Drawing & Writing Boards

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

12,937per listing

Listings tracked

9

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months