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Kids on Stage

Fail

The top 5 products take 100% of clicks, so Kids on Stage is a Fail.

Flapen Score
26
26 / 100
Ranks 3,069 of 3,143 Toys & Games niches · −20 vs the category median of 46
Market size
$26K/yr17K searches / yr
90-day growth
-22.7%search demand this quarter
Competition
100%top-5 click share · 2 brands · 33 sellers

Flapen Score

Kids on Stage against its category

The dotted line is the Toys & Games average. Past it, Kids on Stage is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Kids on Stage market on Amazon at a glance

Shoppers on Amazon United States searched for Kids on Stage 17K times last year and spent an estimated $26K. All 2 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 12.4% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 12.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-22.7%
Conversion, latest week
12.4%
Market size, estimated
$26Ka year
Peak month
December4.9× the quietest month
Top search term
kids on stage game4K searches a year

02 · Price

A sale here is worth $12.31.

Listings sell for $12.31 on average, from $9.76 to $13.94. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At $12.31 that is $3K to $6K a year per listing.

Average price
$12.31under the $15 to $100 sweet spot
Price range
$9.76–$13.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
1.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

33% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #989 within Dedicated Deck Card Games. It carries 3,618 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
33%
Prime listings
100%
Out of stock, average day
20.0%
Average rank
#989in Dedicated Deck Card Games
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
3,618per listing
Listings tracked
3

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Products

Top Kids on Stage products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

33

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 194%
  • Brand 26%

Demand

Kids on Stage search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Spike '25Prime Day '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 4.9×

Search terms

Top Kids on Stage search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • kids on stage game4K/yr
  • kids on stage5K/yr
  • kids on stage charades game7K/yr

Reviews and returns

What reviews say buyers love and hate about Kids on Stage

We read the reviews and the return reasons for every product selling here.

68%of positive reviews mention “Fun/Entertainment Experience”
1.7%of orders come back
“So fun and easy to play”
A buyer, on “Fun/Entertainment Experience”68% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Kids on Stage questions

Answered from the same tracked data.