Kids Baking Set
MaybeProducts sell for $31.18 on average, inside the sweet spot. But demand is soft, at -11.5% this quarter, so Kids Baking Set is a Maybe.
- Flapen Score
- 55 / 100Top 15% of 3,143 Toys & Games niches · +9 vs the category median of 4655
- Market size
- $568K/yr741K searches / yr
- 90-day growth
- -11.5%search demand this quarter
- Competition
- 38%top-5 click share · 23 brands · 38 sellers
Flapen Score
Kids Baking Set against its category
The dotted line is the Toys & Games average. Past it, Kids Baking Set is stronger. Inside it, weaker.
Market
The Kids Baking Set market on Amazon at a glance
Shoppers on Amazon United States searched for Kids Baking Set 741K times last year and spent an estimated $568K. The top 5 brands take 75% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 741K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $568K a year.
- Searches, last 12 months
- 741K
- Growth, 90 days vs prior 90
- -11.5%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $568Ka year
- Peak month
- December11.6× the quietest month
- Top search term
- kids cooking121K searches a year
02 · Price
A sale here is worth $31.18.
Listings sell for $31.18 on average, from $8.82 to $67.63. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $31.18 that is $8K to $16K a year per listing.
- Average price
- $31.18inside the $15 to $100 sweet spot
- Price range
- $8.82–$67.63
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $8K–$16K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #34 within Kitchen Toys. It carries 988 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 4.1%
- Average rank
- #34in Kitchen Toys
- Average rating
- 4.61 starsAmazon United States average 4.42 stars
- Average reviews
- 988per listing
- Listings tracked
- 42
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Kids Baking Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
23 falling
Sellers
38
Top-5 brand share
75%
Top 20: 98%
Top-5 click share
38%
Top 20: 79%
Open market
22%
- Brand 154%
- Brand 27%
- Brand 35%
- Brand 45%
- Brand 53%
- Brand 63%
Demand
Kids Baking Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 11.6×
Search terms
Top Kids Baking Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids cooking121K/yr
- kids baking set113K/yr
- kids baking kit47K/yr
- baketivity kits for kids30K/yr
- baking kits for kids45K/yr
- kids cooking kit37K/yr
- cooking kit37K/yr
- cooking for kids49K/yr
- baketivity20K/yr
- kids cooking kits25K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Baking Set
We read the reviews and the return reasons for every product selling here.
“the knife is not so sharp”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Baking Set questions
Answered from the same tracked data.








