Is joking hazard profitable to sell on Amazon United States?

The niche generates $48K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.2%. Flapen's verdict: Skip it (30/100).

How competitive is the joking hazard niche?

1 brands and 6 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.

When does demand for joking hazard peak?

Demand peaks in Nov–Dec; the busiest month runs 4.0× the quietest.

What does it cost to enter the joking hazard niche?

Listings span $9.48–$24.55; the average listing price is $12.69 (sweet spot $15–$100). The average incumbent carries 14,533 reviews — the moat a new listing must climb.

joking hazard

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Price range

Good$9.48–$24.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.0%

search→purchase rate — share of searches ending in a sale

Avg price

Good$12.69

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-12.2%

90-day search growth — must beat 0% to launch

Review moat

Bad14,533.17

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$48K

$48K/yr · 76K searches

Competition

Bad96%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, joking hazard is a $48K/yr Amazon United States market (76K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 30/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

joking hazard market data

Units sold / yr: 4K–5K; avg 500–750/product
Revenue / yr: $51K–$63K; units × avg price
Conversion rate: 5.0%
Avg BSR: #2,437
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 5.1%
Avg brand age: 51 months
Avg seller age: 145 days

Competition & brand share

The top 5 products capture 96% of clicks — a locked-up shelf that new listings rarely crack.

Brands

1 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

Joking Hazard100%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 101 weeks — -12.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.0×

Open Trend

Top joking hazard search terms

joking hazard35K/yr +9.0%4.7% conv.
joking hazard card game24K/yr -43.4%7.0% conv.
cyanide and happiness6K/yr -1.9%1.8% conv.
joking hazard expansion pack4K/yr -7.8%10.6% conv.
cyanide and happiness card game4K/yr -1.3%3.8% conv.
joking hazard game3K/yr -22.3%3.2% conv.

All search terms

Top joking hazard products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Joking Hazard by Cyanide & Happiness - 360+ Funny & Inappropriate Comic Cards Hilarious Party Games | Includes Add-Your-Own-Words Cards

Joking Hazard$24.554.7★17,108 rev

Joking Hazard Deck Enhancement #1 - Expansion Pack for Fun Party Games by Cyanide & Happiness 100 New Hilarious Comic Cards | Perfect for Game Night

Joking Hazard$9.694.7★17,108 rev

Joking Hazard Enlarged Box Empty Box for Card Storage

Joking Hazard$11.884.1★1,659 rev

Joking Hazard Deck Enhancement #2 - Expansion Pack for Fun Party Games by Cyanide & Happiness 100 New Hilarious Comic Cards | Perfect for Game Night | Enhancement #2

Joking Hazard$9.484.7★17,108 rev

Joking Hazard Deck Enhancement #4 - Expansion Pack for Fun Party Games by Cyanide & Happiness 100 New Hilarious Comic Cards | Perfect for Game Night | Enhancement #4

Joking Hazard$9.524.7★17,108 rev

Newest

by launch date

Joking Hazard Deck Enhancement #5 - Expansion Pack for Fun Party Games by Cyanide & Happiness 100 New Hilarious Comic Cards | Perfect for Game Night

Joking Hazard$10.9917,108 rev

5mo ago

Joking Hazard Deck Enhancement #4 - Expansion Pack for Fun Party Games by Cyanide & Happiness 100 New Hilarious Comic Cards | Perfect for Game Night | Enhancement #4

Joking Hazard$9.5217,108 rev

4y ago

Joking Hazard by Cyanide & Happiness - 360+ Funny & Inappropriate Comic Cards Hilarious Party Games | Includes Add-Your-Own-Words Cards

Joking Hazard$24.5517,108 rev

7y ago

Joking Hazard Enlarged Box Empty Box for Card Storage

Joking Hazard$11.881,659 rev

8y ago

Joking Hazard Deck Enhancement #2 - Expansion Pack for Fun Party Games by Cyanide & Happiness 100 New Hilarious Comic Cards | Perfect for Game Night | Enhancement #2

Joking Hazard$9.4817,108 rev

8y ago

What buyers say about joking hazard

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product50%

“As described”

Fun/Entertainment Experience33%

“Fun Card Game”

Collectibles17%

“Funny cards”

Top return reasons

Advertised Vs Actual Product41%

Size-Overall13%

Value For Money9%

Defective Material/Parts9%

Accuracy-Overall9%

Storage Capacity7%

Instructions/User Manual/Troubleshooting4%

Fun/Entertainment Experience4%

Compatibility-Overall4%

Common questions

Is joking hazard profitable to sell on Amazon United States?: The niche generates $48K/yr across 6 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -12.2%. Flapen's verdict: Skip it (30/100).
How competitive is the joking hazard niche?: 1 brands and 6 sellers compete. The top 5 products take 96% of clicks and top 5 brands hold 100% of demand.
When does demand for joking hazard peak?: Demand peaks in Nov–Dec; the busiest month runs 4.0× the quietest.
What does it cost to enter the joking hazard niche?: Listings span $9.48–$24.55; the average listing price is $12.69 (sweet spot $15–$100). The average incumbent carries 14,533 reviews — the moat a new listing must climb.