John Wick Merchandise
a small market ($22K/yr) — John Wick Merchandise doesn't clear our bar today.
Flapen Score
Ranks 2,644 of 3,143 Toys & Games niches · −11 vs the category median of 46
Is John Wick Merchandise profitable on Amazon?
According to Flapen's Amazon United States niche tracking, John Wick Merchandise is a $22K/yr Amazon United States market (91K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Dec. Verdict: Skip it — 35/100.
John Wick Merchandise: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -27.2% over the last 90 days and 0.9% of searches end in a purchase.
$22K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 20 products
Top John Wick Merchandise products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Funko POP! Movies: John Wick 4 - John Wick - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans - Model Figure for Collectors and Display
- Price
- $13.11
- Rating
- 4.8/5
- Reviews
- 481
- Age
- 2y ago
Funko Pop! Movies: John Wick - John in Black Suit with Dog Buddy
- Price
- $66.50
- Rating
- 4.8/5
- Reviews
- 10,499
- Age
- 6y ago
John Wick #1763 Funko POP! Movies Figurine Bundle with HOFSM Protector Case
- Price
- $24.96
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago
Keanu Reeves John Wick #1763 Facsimile Signed Reprint Laser Autographed Funko POP! Movies Figurine with Protector Case
- Price
- $29.91
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 6mo ago
Funko POP! Movies: John Wick - John Wick (Styles May Vary)
- Price
- $28.18
- Rating
- 4.8/5
- Reviews
- 2,552
- Age
- 9y ago
Trending
90-day click momentumJohn Wick #1763 Funko POP! Movies Figurine Bundle with HOFSM Protector Case
- Price
- $24.96
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago
John Wick Continental Coin Replica 40mm Golden Plated Metal Movie Prop Style Souvenir Heavyweight Collectible Coin for Fans Cosplay & Display (A)
- Price
- $10.14
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 6mo ago
Keanu Reeves John Wick #1763 Facsimile Signed Reprint Laser Autographed Funko POP! Movies Figurine with Protector Case
- Price
- $29.91
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 6mo ago
John Wick Purple Smoke Photo Collage Action Movie Tote Bag
- Price
- $22.98
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Big Size John Wick Coin Continental Hotel Currency (Continental 3-Pack)
- Price
- $25.82
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 10mo ago
Newest
by launch dateJohn Wick #1763 Funko POP! Movies Figurine Bundle with HOFSM Protector Case
- Price
- $24.96
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago
John Wick Continental Coin Replica 40mm Golden Plated Metal Movie Prop Style Souvenir Heavyweight Collectible Coin for Fans Cosplay & Display (A)
- Price
- $10.14
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 6mo ago
Keanu Reeves John Wick #1763 Facsimile Signed Reprint Laser Autographed Funko POP! Movies Figurine with Protector Case
- Price
- $29.91
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 6mo ago
Big Size John Wick Coin Continental Hotel Currency (Continental 3-Pack)
- Price
- $25.82
- Rating
- 4.9/5
- Reviews
- 19
- Age
- 10mo ago
John Wick Purple Smoke Photo Collage Action Movie Tote Bag
- Price
- $22.98
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
10 rising
Sellers
114
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
6%
- Funko59%
- HOFSM.COM Hall of Fame Sports Memorabilia18%
- POP8%
- Generic4%
- Greenlight3%
- John Wick2%
- Open — no brand owns it (4 brands, 6%)
John Wick Merchandise demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.8×
Top John Wick Merchandise search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- john wick funko pop31K/yr
- john wick merchandise19K/yr
- john wick merch10K/yr
- funko pop john wick9K/yr
- john wick funko6K/yr
- john wick collectibles8K/yr
- john wick accessories5K/yr
- funko john wick3K/yr
What reviews say buyers love and hate about John Wick Merchandise
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Good quality”
“This was so cool to add to my collection”
“Decent weight”
“Reasonably priced”
“Accurate description and great for a great”
What buyers complain about
69% of reviews“Typical case of product not matching the pictures”
“I only payed $13.99 for this pictue so in reality the frame once cost more than what I paid for the picture”
“the card is not the best”
“It is quite heavy since it is all metal”
“In my case there is a blue coloring in the engine”
John Wick Merchandise return rate & reasons
Why buyers send it back, as a share of all return requests.
1.6%
Return rate
57%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common John Wick Merchandise questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
