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52

jimin

Worth a look

Shows a sweet-spot price point ($23.23 avg), but strong incumbent ratings (4.8★) keeps it on the watch list.

Market size 27Growth 72Conversion 20Competition 61Returns 94Price range 89Avg price 95Brand share 18Review moat 80Quality gap 16

Avg price

Incredible$23.23

avg listing price — sweet spot $15–$100

Returns

Great1.0%

return rate — above 5% kills the launch gate

Price range

Great$10.05–$76.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great397.41

avg incumbent reviews — the moat a new listing must climb

Growth

Good+55.2%

90-day search growth — must beat 0% to launch

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$114K

$114K/yr · 300K searches

Conversion

Bad1.6%

search→purchase rate — share of searches ending in a sale

Brand share

Bad93%

top-5 brand share — brand-locked demand

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, jimin is a $114K/yr Amazon United States market (300K searches/yr). The top 5 brands hold 93% of demand. Verdict: Worth a look — 52/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

jimin market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
$116K–$139K
units × avg price
Conversion rate
1.6%
Avg BSR
#9,761
Page quality
0%
Prime
97%
Sponsored
62%
Out of stock
8.3%
Avg brand age
31 months
Avg seller age
150 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 falling

Sellers

117

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

6%

  • Funko48%
  • FUJUTANG36%
  • JJMax5%
  • JNIAP2%
  • KPOP HEAVEN2%
  • HIGDM2%
  • Open — no brand owns it (4 brands, 6%)

Demand

Weekly Amazon search volume, last 13 weeks — +55.2% search growth over the last 90 days.
7K5KMay '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top jimin search terms

  • bts funko pop99K/yr
  • jimin59K/yr
  • jimin bts28K/yr
  • bts jimin25K/yr
  • bts funko22K/yr
  • funko pop bts27K/yr
  • jimin bts merch10K/yr
  • funko bts11K/yr
  • jimin merch7K/yr
  • bts pop funko5K/yr
All search terms

Top jimin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$11K20%$23K30%$34K40%$45K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about jimin

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“They are really well made”

Collectibles14%

“is good for my ccollection”

Comfort-Overall11%

“very comfortable”

Gifting Purpose10%

“Gift”

Size-Overall8%

“The fit was great”

Warmth7%

“So comfortable and warm”

Soft Feel6%

“The sweatshirt is super soft and snuggly”

Value For Money5%

“Great deal”

Advertised Vs Actual Product5%

“Excellent product, as described”

Print Quality3%

“the print is bold”

What buyers complain about

Size-Overall37%

“Runs very small”

Material Quality14%

“Very cheap material for how much I paid”

Quality-Overall14%

“Poor quality”

Print Quality11%

“Wording was visibly crooked on the T-shirt”

Pockets/Compartments6%

“Missing the whole front pocket”

Advertised Vs Actual Product4%

“Is the picture wrong”

Top return reasons

Size-Overall40%
Value For Money11%
Material Quality10%
Quality-Overall5%
Advertised Vs Actual Product5%
Defective Material/Parts4%
Length3%
Chest Fit2%
Print Quality2%
Color2%

Common questions

Is jimin profitable to sell on Amazon United States?
The niche generates $114K/yr across 29 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +55.2%. Flapen's verdict: Worth a look (52/100).
How competitive is the jimin niche?
10 brands and 117 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in jimin?
Top complaints mined from reviews: Size-Overall, Material Quality, Quality-Overall. The return rate is 1.0%.
What does it cost to enter the jimin niche?
Listings span $10.05–$76.30; the average listing price is $23.23 (sweet spot $15–$100). The average incumbent carries 397 reviews — the moat a new listing must climb.