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Itachi Figure

weak search conversion (0.6%) — Itachi Figure doesn't clear our bar today.

Flapen Score

39
Skip it

Ranks 2,263 of 3,143 Toys & Games niches · −7 vs the category median of 46

Market size 12Growth 24Conversion 7Competition 49Returns 83Price range 73Avg price 95Brand share 30Review moat 91Quality gap 16
This niche Category average · 3,143 niches

Is Itachi Figure profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Itachi Figure is a $47K/yr Amazon United States market (251K searches/yr). The top 5 brands hold 87% of demand. Verdict: Skip it — 39/100.

Itachi Figure: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -2.9% over the last 90 days and 0.6% of searches end in a purchase.

$47K

revenue / yr

Units sold / yr2K
Search volume / yr-2.9%251K
Conversion rate0.6%
Avg price$32.43

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers11 · 167
Top-5 product click share55%
Open market13%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.

0/100

page quality · 33 products

Sponsored placement21%
New entrants (1y)13· 11 succeeded
Avg rating4.8★
Avg reviews173

Top Itachi Figure products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 55% of clicks — established leaders, but buyers still shop beyond them.

$0$2K$5K$7K$9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

167

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

55%

Top 20: 86%

Open market

10%

  • Banpresto56%
  • Ultimate Legends17%
  • Great Eastern Entertainment5%
  • Ichibansho Figure5%
  • POP MART4%
  • ABYSTYLE4%
  • Open — no brand owns it (5 brands, 10%)

Itachi Figure demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume251KCVR0.6%Products33Brands11Top 5 Brands87%OOS Rate12.6%Rating4.8★Reviews173Avg BSR#4,555
9K7KDec '25Jan '26Feb '26Mar '26May '26Jun '26Jul '26

Top Itachi Figure search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • itachi figure118K/yr
  • banpresto naruto31K/yr
  • naruto banpresto18K/yr
  • akatsuki figure19K/yr
  • uchiha15K/yr
  • itachi action figure12K/yr
  • itachi uchiha figure10K/yr
  • itachi plush8K/yr
  • itachi statue9K/yr
  • itachi merch7K/yr

What reviews say buyers love and hate about Itachi Figure

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Quality-Overall22%

Great quality for a Naruto fan

Gifting Purpose13%

Present

Collectibles13%

It arrived looking clean and properly shaped, and it made a great addition to the collection

Value For Money10%

Honestly I'm shocked at how low the price is because to me this is actually worth more because of how good it is

Strength7%

Solid Figure

What buyers complain about

67% of reviews
Quality-Overall22%

quality. very bad

Color17%

Needs to be a little darker

Durability17%

Not very durable

Size-Overall6%

I initially thought it would be a little bit bigger than it is

Functionality-Overall6%

only problem is his face came smudged and it wont come off :

Itachi Figure return rate & reasons

Why buyers send it back, as a share of all return requests.

1.6%

Return rate

39%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
32%
2Defective Material/Parts
22%
3Quality-Overall
17%
4Value For Money
11%
5Advertised Vs Actual Product
6%

Common Itachi Figure questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Itachi Figure 39/100 on Amazon United States — Skip it. The niche generates $47K/yr across 33 tracked products. 11 of 13 products launched in the last 360 days are still selling. Search demand moved -2.9% over the last 90 days.
Itachi Figure buyers on Amazon United States complain most about Quality-Overall, Color, Durability, the themes mined from the niche's reviews. Its return rate is 1.6%.