Is itachi profitable to sell on Amazon United States?

The niche generates $98K/yr across 39 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (48/100).

How competitive is the itachi niche?

23 brands and 204 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in itachi?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.5%.

When does demand for itachi peak?

Demand peaks in Aug–Dec; the busiest month runs 2.9× the quietest.

What does it cost to enter the itachi niche?

Listings span $12.24–$48.27; the average listing price is $26.57 (sweet spot $15–$100). The average incumbent carries 947 reviews — the moat a new listing must climb.

itachi

Skip it

Weak search conversion (0.8%) — this niche doesn't clear our bar today.

Avg price

Incredible$26.57

avg listing price — sweet spot $15–$100

Price range

Great$12.24–$48.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Competition

Great40%

top-5 click share — an open shelf

Review moat

Good947.18

avg incumbent reviews — the moat a new listing must climb

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Market size

Bad$98K

$98K/yr · 479K searches

Growth

Bad-6.5%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, itachi is a $98K/yr Amazon United States market (479K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 48/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

itachi market data

Units sold / yr: 4K–5K; avg 0–100/product
Revenue / yr: $106K–$133K; units × avg price
Conversion rate: 0.8%
Avg BSR: #65,876
Page quality: 0%
Prime: 82%
Sponsored: 51%
Out of stock: 12.9%
Avg brand age: 38 months
Avg seller age: 150 days

Competition & brand share

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

Brands

23 rising

Sellers

204

Top-5 brand share

69%

Top 20: 98%

Top-5 click share

40%

Top 20: 84%

Open market

26%

Funko21%
Banpresto20%
Ultimate Legends11%
Great Eastern Entertainment10%
Bioworld7%
Odd Sox6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -6.5% search growth over the last 90 days.

Peak months: Aug, Dec · busiest ÷ quietest = 2.9×

Open Trend

Top itachi search terms

itachi157K/yr -4.6%0.4% conv.
itachi figure118K/yr +2.6%0.5% conv.
itachi funko pop68K/yr -24.6%1.5% conv.
itachi uchiha47K/yr -7.9%0.5% conv.
uchiha15K/yr -5.1%0.1% conv.
itachi action figure12K/yr +4.7%0.5% conv.
itachi uchiha figure10K/yr +19.4%0.4% conv.
itachi plush8K/yr -2.2%0.5% conv.
naruto itachi10K/yr -15.4%0.5% conv.
itachi statue9K/yr -11.4%0.4% conv.

All search terms

Top itachi products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ultimate Legends - Naruto - Itachi Uchiha (Adult) 5 Action Figure

Ultimate Legends$19.084.4★813 rev

Great Eastern Entertainment Naruto Itachi PVC Keychain

Great Eastern Entertainment$12.814.8★1,685 rev

Funko POP! Animation: Naruto Shippuden - Itachi Uchiha (Young)

Funko$15.474.7★768 rev

Banpresto - Naruto Shippuden - Itachi Uchiha (ver. B) Figure

Banpresto$30.125.0★7 rev

Odd Sox - Itachi Naruto Shippuden Anime Manga Crew Socks Size Large

Odd Sox$15.054.8★105 rev

Newest

by launch date

Epic Collectibles Pop Anime: Naruto Shippuden - Itachi Uchiha (Edo Itachi)

Epic Collectibles$21.542 rev

4mo ago

Banpresto - Naruto Shippuden - Itachi Uchiha (ver. B) Figure

Banpresto$30.127 rev

6mo ago

Funko Pop! Anime: Naruto Shippuden - Anbu Itachi Unmasked Vinyl Figure

Funko$28.078 rev

6mo ago

Funko Naruto Shippuden Itachi Uchiha Goodbye Exclusive Pop Vinyl Figure 2173

Funko$30.285 rev

7mo ago

Funko Naruto: Shippuden Itachi Pop Vinyl Figures

Funko$35.227 rev

7mo ago

What buyers say about itachi

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“Best quality”

Collectibles14%

“It arrived looking clean and properly shaped, and it made a great addition to the collection”

Gifting Purpose13%

“Gift idea”

Size-Overall9%

“Perfect fit”

Value For Money8%

“Honestly I'm shocked at how low the price is because to me this is actually worth more because of how good it is”

Display-Overall5%

“Compact and looks good on display”

Fun/Entertainment Experience4%

“Good toy”

Advertised Vs Actual Product3%

“Exactly as the image”

Ease Of Cleaning3%

“Its perfectly clean”

Strength3%

“Solid Figure”

What buyers complain about

Size-Overall30%

“I initially thought it would be a little bit bigger than it is”

Quality-Overall26%

“quality. very bad”

Advertised Vs Actual Product7%

“This is misleading”

Top return reasons

Size-Overall25%

Defective Material/Parts20%

Advertised Vs Actual Product11%

Quality-Overall11%

Value For Money10%

Material Quality5%

Brightness/Shine/Glow3%

Durability3%

Scratch Resistance2%

Functionality-Overall1%

Common questions

Is itachi profitable to sell on Amazon United States?: The niche generates $98K/yr across 39 tracked products. 4 of 10 products launched in the last 360 days are still selling. 90-day search growth is -6.5%. Flapen's verdict: Skip it (48/100).
How competitive is the itachi niche?: 23 brands and 204 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 69% of demand.
What do buyers complain about in itachi?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 1.5%.
When does demand for itachi peak?: Demand peaks in Aug–Dec; the busiest month runs 2.9× the quietest.
What does it cost to enter the itachi niche?: Listings span $12.24–$48.27; the average listing price is $26.57 (sweet spot $15–$100). The average incumbent carries 947 reviews — the moat a new listing must climb.