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Itachi

weak search conversion (0.8%) — Itachi doesn't clear our bar today.

Flapen Score

48
Skip it

Top 37% of 3,143 Toys & Games niches · +2 vs the category median of 46

Market size 25Growth 22Conversion 10Competition 75Returns 85Price range 89Avg price 95Brand share 61Review moat 64Quality gap 19
This niche Category average · 3,143 niches

Is Itachi profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Itachi is a $98K/yr Amazon United States market (479K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Aug–Dec. Verdict: Skip it — 48/100.

Itachi: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -6.5% over the last 90 days and 0.8% of searches end in a purchase.

$98K

revenue / yr

Units sold / yr5K
Search volume / yr-6.5%479K
Conversion rate0.8%
Avg price$26.57

Who owns the niche?

The top 5 brands hold 69% of demand, so 31% of the market is open.

31%

open market share

Brands · sellers23 · 204
Top-5 product click share40%
Open market31%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 39 products

Sponsored placement51%
New entrants (1y)10· 4 succeeded
Avg rating4.7★
Avg reviews947

Top Itachi products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.

$0$3K$6K$9K$12K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

204

Top-5 brand share

69%

Top 20: 98%

Top-5 click share

40%

Top 20: 84%

Open market

26%

  • Funko21%
  • Banpresto20%
  • Ultimate Legends11%
  • Great Eastern Entertainment10%
  • Bioworld7%
  • Odd Sox6%

Itachi demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume479KCVR0.8%Products39Brands23Top 5 Brands69%OOS Rate12.9%Rating4.7★Reviews947Avg BSR#65,876
20K15KHoliday '24Spike '25Holiday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Aug, Dec · busiest ÷ quietest = 2.9×

Top Itachi search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • itachi157K/yr
  • itachi figure118K/yr
  • itachi funko pop68K/yr
  • itachi uchiha47K/yr
  • uchiha15K/yr
  • itachi action figure12K/yr
  • itachi uchiha figure10K/yr
  • itachi plush8K/yr
  • naruto itachi10K/yr
  • itachi statue9K/yr

What reviews say buyers love and hate about Itachi

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Quality-Overall25%

Best quality

Collectibles14%

It arrived looking clean and properly shaped, and it made a great addition to the collection

Gifting Purpose13%

Gift idea

Size-Overall9%

Perfect fit

Value For Money8%

Honestly I'm shocked at how low the price is because to me this is actually worth more because of how good it is

What buyers complain about

63% of reviews
Size-Overall30%

I initially thought it would be a little bit bigger than it is

Quality-Overall26%

quality. very bad

Advertised Vs Actual Product7%

This is misleading

Itachi return rate & reasons

Why buyers send it back, as a share of all return requests.

1.5%

Return rate

40%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
25%
2Defective Material/Parts
20%
3Advertised Vs Actual Product
11%
4Quality-Overall
11%
5Value For Money
10%

Common Itachi questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Itachi 48/100 on Amazon United States — Skip it. The niche generates $98K/yr across 39 tracked products. 4 of 10 products launched in the last 360 days are still selling. Search demand moved -6.5% over the last 90 days.
Search demand for Itachi on Amazon United States peaks in Aug–Dec, where the busiest month runs 2.9× the quietest.