Isabella Encanto

Shoppers searched for this 40K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10K a year.

Searches, last 12 months

40K

Growth, 90 days vs prior 90

-23.2%

Conversion, latest week

1.2%

Market size, estimated

$10Ka year

Peak month

December2.6× the quietest month

Top search term

isabella encanto11K searches a year

Listings sell for $20.38 on average, from $9.52 to $73.45. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $20.38 that is $0 to $2K a year per listing.

Average price

$20.38inside the $15 to $100 sweet spot

Price range

$9.52–$73.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

2.2%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #5,025 within Dolls. It carries 2,551 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

97%

Out of stock, average day

5.9%

Average rank

#5,025in Dolls

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

2,551per listing

Listings tracked

35

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months