Is inside out coloring book profitable to sell on Amazon United States?

The niche generates $5K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.4%. Flapen's verdict: Skip it (31/100).

How competitive is the inside out coloring book niche?

4 brands and 12 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.

When does demand for inside out coloring book peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 5.9× the quietest.

What does it cost to enter the inside out coloring book niche?

Listings span $4.94–$14.44; the average listing price is $7.59 (sweet spot $15–$100). The average incumbent carries 63 reviews — the moat a new listing must climb.

inside out coloring book

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Review moat

Incredible62.5

avg incumbent reviews — the moat a new listing must climb

Returns

Incredible1.0%

return rate — above 5% kills the launch gate

Conversion

Great9.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad$7.59

avg listing price — sweet spot $15–$100

Growth

Bad-16.4%

90-day search growth — must beat 0% to launch

Competition

Bad95%

top-5 click share — a locked-up shelf

Market size

Bad$5K

$5K/yr · 7K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$4.94–$14.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, inside out coloring book is a $5K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 31/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

inside out coloring book market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: $2K–$4K; units × avg price
Conversion rate: 9.4%
Avg BSR: #2,499
Page quality: 0%
Prime: 100%
Sponsored: 0%
Out of stock: 0.0%
Avg brand age: 55 months
Avg seller age: 252 days

Competition & brand share

The top 5 products capture 95% of clicks — a locked-up shelf that new listings rarely crack.

Brands

4 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

Making the Grade46%
Disney23%
Bendon22%
Disney Pixar8%

Demand & seasonality

Weekly Amazon search volume, last 95 weeks — -16.4% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.9×

Open Trend

Top inside out coloring book products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 6 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Inside Out 2 Coloring and Activity Book with Stand-Up Character on Back - 64 Pages

Making the Grade$7.874.6★9 rev

Disney Inside Out 2 Coloring and Activity Book Bundle with Imagine Ink Coloring Book Play Pack Stickers and More

Bendon$14.444.7★113 rev

Disney Pixar Inside Out Color and Play Coloring Book - Over 30 Stickers Inside Book

Disney$4.944.3★109 rev

Disney Inside Out 2 Coloring Book Set - Bundle of 2 Pixar Inside Out Coloring Books Mess Free Imagine Ink Play Pack Crayons Stickers for Girls

Disney$7.034.5★47 rev

Inside Out Disney Coloring and Activity Book 2 Books Filled with Stickers Posters Coloring Activities

Disney Pixar$5.294.4★97 rev

Newest

by launch date

Bendon Disney Pixar Inside Out 2 Imagine Ink Magic Ink Pictures - 16 Page Mess-Free Coloring and Activity Book with Marker - Ages 3+

Bendon$5.970 rev

4mo ago

Disney Inside Out 2 Coloring Book Set - Bundle of 2 Pixar Inside Out Coloring Books Mess Free Imagine Ink Play Pack Crayons Stickers for Girls

Disney$7.0347 rev

2y ago

Disney Inside Out 2 Coloring and Activity Book Bundle with Imagine Ink Coloring Book Play Pack Stickers and More

Bendon$14.44113 rev

2y ago

Inside Out 2 Coloring and Activity Book with Stand-Up Character on Back - 64 Pages

Making the Grade$7.879 rev

5y ago

Disney Pixar Inside Out Color and Play Coloring Book - Over 30 Stickers Inside Book

Disney$4.94109 rev

10y ago

What buyers say about inside out coloring book

What buyers praise and complain about, mined from review topics.

Top return reasons

Gifting Purpose100%

Common questions

Is inside out coloring book profitable to sell on Amazon United States?: The niche generates $5K/yr across 6 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.4%. Flapen's verdict: Skip it (31/100).
How competitive is the inside out coloring book niche?: 4 brands and 12 sellers compete. The top 5 products take 95% of clicks and top 5 brands hold 100% of demand.
When does demand for inside out coloring book peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 5.9× the quietest.
What does it cost to enter the inside out coloring book niche?: Listings span $4.94–$14.44; the average listing price is $7.59 (sweet spot $15–$100). The average incumbent carries 63 reviews — the moat a new listing must climb.