Is inflatable dice profitable to sell on Amazon United States?

The niche generates $50K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +21.6%. Flapen's verdict: Skip it (49/100).

How competitive is the inflatable dice niche?

13 brands and 17 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in inflatable dice?

Top complaints mined from reviews: Inflation/Deflation, Leak-Proof, Shape/Style. The return rate is 3.5%.

When does demand for inflatable dice peak?

Demand peaks in Sep–Oct–Dec; the busiest month runs 2.4× the quietest.

What does it cost to enter the inflatable dice niche?

Listings span $6.14–$36.94; the average listing price is $12.98 (sweet spot $15–$100). The average incumbent carries 290 reviews — the moat a new listing must climb.

inflatable dice

Skip it

A small market ($50K/yr) — this niche doesn't clear our bar today.

Review moat

Great290.37

avg incumbent reviews — the moat a new listing must climb

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Price range

Good$6.14–$36.94

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Good$12.98

avg listing price — sweet spot $15–$100

Growth

Good+21.6%

90-day search growth — must beat 0% to launch

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Market size

Bad$50K

$50K/yr · 52K searches

Signals Low Review Barrier

According to Flapen's Amazon United States niche tracking, inflatable dice is a $50K/yr Amazon United States market (52K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Sep–Oct–Dec. Verdict: Skip it — 49/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

inflatable dice market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: $52K–$65K; units × avg price
Conversion rate: 7.4%
Avg BSR: #1,227
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 3.7%
Avg brand age: 40 months
Avg seller age: 178 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

16%

Super Z Outlet23%
KISEER16%
Mototo14%
CCINEE11%
Blulu10%
TOSAMZOO9%
Open — no brand owns it (7 brands, 16%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +21.6% search growth over the last 90 days.

Peak months: Sep, Oct, Dec · busiest ÷ quietest = 2.4×

Open Trend

Top inflatable dice search terms

inflatable dice25K/yr +19.4%6.4% conv.
blow up dice10K/yr +21.4%6.7% conv.
inflatable dice jumbo6K/yr +37.9%6.5% conv.
giant inflatable dice5K/yr +28.6%4.9% conv.
large inflatable dice3K/yr +18.2%6.9% conv.
blow up dice jumbo4K/yr +10.2%9.6% conv.

All search terms

Top inflatable dice products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Super Z Outlet 13 inch Giant Inflatable Dice Toys for Pool Games Outdoor Beach Party (Pack of 2)

Super Z Outlet$7.984.4★134 rev

KISEER 3 Pcs 14 Jumbo Inflatable Giant Dice for Outdoor Game Pool Party (White Blue Red)

KISEER$9.994.5★212 rev

4 Pieces Jumbo Inflatable Dice 12.6 Inch Large Inflatable Dice Game Toy for Indoor Outdoor Lawn Swimming Pool Birthday Party Favor Bunco Night Board Game Christmas Decoration (White Black Blue Red)

Mototo$11.934.5★122 rev

Blulu 3 Pack Large Inflatable Dice Summer Jumbo Giant Inflatable Dice for Pool Toy Games Indoor Outdoor Beach Party Water Games Broad Ludo Pool Party Favor for Adults(12 Inch White Black Red)

Blulu$10.694.5★607 rev

CCINEE 20 Inch Jumbo Inflatable Dice White and Black Giant Inflatable Dice for Indoor Outdoor Broad Game Ludo and Pool Party Decoration 1 Pcs

CCINEE$11.954.4★65 rev

Newest

by launch date

Duraaamo 20 Pcs Jumbo Inflatable Dice 12 Inch Large Giant Dice Game for Indoor Outdoor Yard Lawn Games Pool Birthday Party Favors Casino Theme Board Game Decorations(Colorful)

Duraaamo$36.944 rev

8mo ago

11.8 inch Giant Inflatable Dice for Lawn Outdoor Floor Pool Beach Party

TOSAMZOO$6.142 rev

9mo ago

11.8 inch Giant Inflatable Dice for Lawn Outdoor Floor Pool Beach Party (Blue)

TOSAMZOO$6.251 rev

9mo ago

11.8 inch Giant Inflatable Dice for Lawn Outdoor Floor Pool Beach Party (White)

TOSAMZOO$6.7223 rev

1y ago

2Pcs 22 Inch 4D Extra Large White Dice Inflatable Aluminum Film Balloon

CHANGZHONG$7.6850 rev

1y ago

What buyers say about inflatable dice

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience40%

“Fun with kids and party games”

Quality-Overall14%

“All 4 were well made”

Advertised Vs Actual Product9%

“Exactly as advertised”

Inflation/Deflation7%

“didn't deflate in fact harder to deflate after party”

Size-Overall6%

“size is accurate”

Value For Money5%

“Great valuable value for the money”

Efficiency2%

“It worked very well”

Durability2%

“Is durable, did not burst”

Shooting2%

“They loved rolling the big dice”

Ease Of Use2%

“Useful”

What buyers complain about

Inflation/Deflation14%

“Deflated within hours of using for first time”

Leak-Proof14%

“After putting air in all three they all three leaked back down overnight”

Shape/Style14%

“These are missing shapes mylar balloons”

Quality-Overall14%

“Poor quality”

Grip7%

“But they were just too large to grip for them”

Stitch/Finish/Polish5%

“Not as durable at the seams as Id have liked”

Ease Of Use3%

“yes a little hard to blow up”

Top return reasons

Size-Overall31%

Inflation/Deflation23%

Functionality-Overall9%

Quality-Overall7%

Advertised Vs Actual Product6%

Value For Money6%

Color4%

Material Quality2%

Leak-Proof2%

Wrinkles1%

Common questions

Is inflatable dice profitable to sell on Amazon United States?: The niche generates $50K/yr across 19 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +21.6%. Flapen's verdict: Skip it (49/100).
How competitive is the inflatable dice niche?: 13 brands and 17 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 75% of demand.
What do buyers complain about in inflatable dice?: Top complaints mined from reviews: Inflation/Deflation, Leak-Proof, Shape/Style. The return rate is 3.5%.
When does demand for inflatable dice peak?: Demand peaks in Sep–Oct–Dec; the busiest month runs 2.4× the quietest.
What does it cost to enter the inflatable dice niche?: Listings span $6.14–$36.94; the average listing price is $12.98 (sweet spot $15–$100). The average incumbent carries 290 reviews — the moat a new listing must climb.