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54

infinitokens

Worth a look

Shows low returns (0.3%), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 34Growth 30Conversion 73Competition 55Returns 99Price range 68Avg price 74Brand share 56Review moat 84Quality gap 24

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great313.2

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$14.92

avg listing price — sweet spot $15–$100

Conversion

Good6.7%

search→purchase rate — share of searches ending in a sale

Price range

Good$8.94–$27.90

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$162K

$162K/yr · 162K searches

Growth

Okay+3.8%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, infinitokens is a $162K/yr Amazon United States market (162K searches/yr). The top 5 brands hold 72% of demand. Verdict: Worth a look — 54/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

infinitokens market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
$149K–$187K
units × avg price
Conversion rate
6.7%
Avg BSR
#922
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
3.4%
Avg brand age
34 months
Avg seller age
166 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

35

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

52%

Top 20: 93%

Open market

24%

  • Citadel Black22%
  • Kiiransr20%
  • Futhark17%
  • CZYY7%
  • DEDC6%
  • Newzela5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +3.8% search growth over the last 90 days.
4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top infinitokens search terms

  • mtg proxy22K/yr
  • infinitokens25K/yr
  • dry erase tokens mtg20K/yr
  • mtg proxy cards19K/yr
  • dry erase tokens16K/yr
  • mtg dry erase tokens14K/yr
  • infinitokens mtg9K/yr
  • mtg proxy deck8K/yr
  • mtg tokens dry erase4K/yr
  • mtg proxy lands5K/yr
All search terms

Top infinitokens products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$16K20%$32K30%$49K40%$65K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about infinitokens

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Good value for the money”

Quality-Overall17%

“Good quality cards”

Advertised Vs Actual Product14%

“As expected”

Collectibles11%

“Nice set of cards”

Ease Of Use7%

“Easy to use”

Size-Overall5%

“I also really liked the size”

Fun/Entertainment Experience3%

“Its also pretty fun to doodle while other people are playing out their turn”

Durability2%

“are fairly durable”

Color2%

“Other colors are true to Cap color”

Gifting Purpose1%

“Bought a set of these for each of my pod as an early Christmas gift”

What buyers complain about

Value For Money26%

“So I really didnt expect much for $9”

Advertised Vs Actual Product25%

“Not as described”

Quality-Overall6%

“Terrible variety”

Size-Overall5%

“The Circle tokens are small”

Thickness4%

“Cards too thick”

Color3%

“Very little red, white, and blue cards compared to black and green”

Fun/Entertainment Experience2%

“No fun surprises here”

Ethical Trade/Fair Trade2%

“It's a money grab scam”

Smell2%

“all the cards smell like dirt and must”

Weight Heavy2%

“Very Spiderman heavy though”

Top return reasons

Advertised Vs Actual Product30%
Size-Overall18%
Value For Money14%
Quality-Overall14%
Defective Material/Parts9%
Strength9%
Functionality-Overall5%
Adhesion/Stickiness5%
Ease Of Use2%

Common questions

Is infinitokens profitable to sell on Amazon United States?
The niche generates $162K/yr across 25 tracked products. 2 of 7 products launched in the last 360 days are still selling. 90-day search growth is +3.8%. Flapen's verdict: Worth a look (54/100).
How competitive is the infinitokens niche?
16 brands and 35 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in infinitokens?
Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Quality-Overall. The return rate is 0.3%.
When does demand for infinitokens peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the infinitokens niche?
Listings span $8.94–$27.90; the average listing price is $14.92 (sweet spot $15–$100). The average incumbent carries 313 reviews — the moat a new listing must climb.