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Illumi Brush Blender

Fail

Shoppers spend an estimated $0 a year here, so Illumi Brush Blender is a Fail.

Flapen Score
31
31 / 100
Ranks 2,913 of 3,143 Toys & Games niches · −15 vs the category median of 46
Market size
$0/yr12K searches / yr
90-day growth
+0.7%search demand this quarter
Competition
81%top-5 click share · 7 brands · 68 sellers

Flapen Score

Illumi Brush Blender against its category

The dotted line is the Toys & Games average. Past it, Illumi Brush Blender is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Illumi Brush Blender market on Amazon at a glance

Shoppers on Amazon United States searched for Illumi Brush Blender 12K times last year and spent an estimated $0. The top 5 brands take 88% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+0.7%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
December2.3× the quietest month
Top search term
illumi12K searches a year

02 · Price

A sale here is worth $36.24.

Listings sell for $36.24 on average, from $13.14 to $99.99. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $36.24 that is $0 to $4K a year per listing.

Average price
$36.24inside the $15 to $100 sweet spot
Price range
$13.14–$99.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

13% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 9.0% of listings are out of stock. The average listing ranks #6,531 within Statues, Bobbleheads & Busts. It carries 2,965 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
13%
Prime listings
75%
Out of stock, average day
9.0%
Average rank
#6,531in Statues, Bobbleheads & Busts
Average rating
4.73 starsAmazon United States average 4.42 stars
Average reviews
2,965per listing
Listings tracked
8

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
60 months

Products

Top Illumi Brush Blender products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

68

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

5%

  • Brand 125%
  • Brand 218%
  • Brand 317%
  • Brand 416%
  • Brand 512%
  • Brand 67%
  • Open — no brand owns it (1 brand, 5%)

Demand

Illumi Brush Blender search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.3×

Reviews and returns

What reviews say buyers love and hate about Illumi Brush Blender

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Brightness/Shine/Glow”
9%of negative reviews mention “Brightness/Shine/Glow”
1.1%of orders come back
“there was no glow on my skin it did nothing looked like bare skin”
A buyer, on “Brightness/Shine/Glow”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Illumi Brush Blender questions

Answered from the same tracked data.