How to Train Your Dragon Costume
weak search conversion (0.4%) — How to Train Your Dragon Costume doesn't clear our bar today.
Flapen Score
Ranks 1,583 of 3,143 Toys & Games niches · −1 vs the category median of 46
Is How to Train Your Dragon Costume profitable on Amazon?
According to Flapen's Amazon United States niche tracking, How to Train Your Dragon Costume is a $87K/yr Amazon United States market (600K searches/yr). The top 5 brands hold 61% of demand. Verdict: Skip it — 45/100.
How to Train Your Dragon Costume: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -11.2% over the last 90 days and 0.4% of searches end in a purchase.
$87K
revenue / yr
Who owns the niche?
The top 5 brands hold 61% of demand, so 39% of the market is open.
39%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 39 products
Top How to Train Your Dragon Costume products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
ComfyCamper Black Dragon Costume Beanie Hat - Womens Adults Women Mens Dragons Cosplay Halloween Costumes OSFM
- Price
- $17.42
- Rating
- 4.7/5
- Reviews
- 85
- Age
- 1y ago

Dreamworks Dragons Blast & Roar Toothless Role Play Dragon Mask
- Price
- $21.50
- Rating
- 4.7/5
- Reviews
- 464
- Age
- 1y ago

Unisex Children Animal Onesie Pajamas Kids Flannel Halloween Costume Christmas Pajamas For Girls and Boys 4-13Y
- Price
- $34.81
- Rating
- 4.3/5
- Reviews
- 201
- Age
- 1y ago

Kidukso Unisex Adult Dragon Onesie Pajamas Cute Animal Sleepwear Dragon Costume Halloween Christmas Party Costumes for Women Teens Men Black Large
- Price
- $53.78
- Rating
- 4.4/5
- Reviews
- 346
- Age
- 3y ago

Unisex Animal Onesie Pajamas Adult Cosplay Dragon Sleepwear Halloween Party Costumes Black
- Price
- $33.66
- Rating
- 4.5/5
- Reviews
- 140
- Age
- 1y ago
Trending
90-day click momentum
Dragon Onesie Costume for Men and Women with Hood and Wings
- Price
- $35.31
- Rating
- 4.3/5
- Reviews
- 25
- Age
- 1y ago

NCBYKM Unisex Cute Dragon Animal Onesie Pajamas Sleepwear Dragon Halloween Party Costumes(Black Dragon-M)
- Price
- $39.31
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 6mo ago

Unisex Animal Onesie Pajamas Adult Cosplay Dragon Sleepwear Halloween Party Costumes Black
- Price
- $33.66
- Rating
- 4.5/5
- Reviews
- 140
- Age
- 1y ago

WILDROOMS Unisex Adult Animal Onesie Pajamas Cosplay Halloween Costume Christmas One-Piece Sleepwear Black-M
- Price
- $27.50
- Rating
- 4.4/5
- Reviews
- 80
- Age
- 1y ago

homwepajs Adult Dragon Onesie Pajamas Unisex Cute Animal Costume Cosplay Halloween Jumpsuit Sleepwear for Women Men
- Price
- $35.24
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 11mo ago
Newest
by launch date
How To Train Your Dragon Union Suit Kids Toothless Hooded Pajama (10/12)
- Price
- $39.57
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 1mo ago

NCBYKM Unisex Cute Dragon Animal Onesie Pajamas Sleepwear Dragon Halloween Party Costumes(Black Dragon-M)
- Price
- $39.31
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 6mo ago

homwepajs Adult Dragon Onesie Pajamas Unisex Cute Animal Costume Cosplay Halloween Jumpsuit Sleepwear for Women Men
- Price
- $35.24
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 11mo ago

Kuberas Adult Dragon Onesie Costume Pajamas Animal Flannel Hooded One-Piece with Zipper Halloween Cosplay Costume Sleepwear Black
- Price
- $23.49
- Rating
- 4.3/5
- Reviews
- 24
- Age
- 1y ago

Unisex Children Animal Onesie Pajamas Kids Flannel Halloween Costume Christmas Pajamas For Girls and Boys 4-13Y
- Price
- $34.81
- Rating
- 4.3/5
- Reviews
- 201
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.
Brands
23 rising
Sellers
55
Top-5 brand share
61%
Top 20: 98%
Top-5 click share
42%
Top 20: 82%
Open market
33%
- ComfyCamper16%
- WILDROOMS14%
- vogeen13%
- Dreamworks Dragons9%
- Disguise9%
- Kidukso7%
How to Train Your Dragon Costume demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top How to Train Your Dragon Costume search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- how to train your dragon costume156K/yr
- toothless costume140K/yr
- toothless costume for kids133K/yr
- toothless dragon costume25K/yr
- toothless mask30K/yr
- how to train your dragon mask12K/yr
- how to train your dragon costumes10K/yr
- how to train your dragon costume kids17K/yr
- toothless dragon costume kids13K/yr
- httyd costume6K/yr
What reviews say buyers love and hate about How to Train Your Dragon Costume
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Fun”
“Good quality”
“a great fit”
“cozy feel that makes it good not just for costumes”
“Comfortable”
What buyers complain about
76% of reviews“they run incredibly small”
“she enjoyed the till they broke :”
“Faulty piece”
“Material not the best”
“Disgustingly cheap”
How to Train Your Dragon Costume return rate & reasons
Why buyers send it back, as a share of all return requests.
5.4%
Return rate
70%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common How to Train Your Dragon Costume questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








