Hot Wheels Coloring Book

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

66K

Growth, 90 days vs prior 90

-14.0%

Conversion, latest week

8.9%

Market size, estimated

$50Ka year

Top search term

hot wheels coloring book27K searches a year

Listings sell for $8.55 on average, from $4.19 to $14.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At $8.55 that is $6K to $9K a year per listing.

Average price

$8.55under the $15 to $100 sweet spot

Price range

$4.19–$14.16

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

750–1,000

Revenue per listing a year

$6K–$9K

Returns

1.2%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,151 within Craft Kits. It carries 390 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#1,151in Craft Kits

Average rating

4.71 starsAmazon United States average 4.42 stars

Average reviews

390per listing

Listings tracked

7

The brands on the shelf have sold for 56 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

56 months