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Hololive Cards

Hololive Cards shows a thin review moat (12 avg reviews), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.

Flapen Score

51
Worth a look

Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46

Market size 24Growth 40Conversion 34Competition 47Returns 97Price range 95Avg price 92Brand share 0Review moat 99Quality gap 67
This niche Category average · 3,143 niches

Is Hololive Cards profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Hololive Cards is a $97K/yr Amazon United States market (69K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 51/100.

Hololive Cards: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +11.9% over the last 90 days and 2.7% of searches end in a purchase.

$97K

revenue / yr

Units sold / yr3K
Search volume / yr+11.9%69K
Conversion rate2.7%
Avg price$52.30

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 97
Top-5 product click share57%
Open market0%
Avg brand age37 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 20 products

Sponsored placement5%
New entrants (1y)13· 11 succeeded
Avg rating4.3★
Avg reviews12

Top Hololive Cards products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

$0$5K$10K$15K$19K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

5 falling

Sellers

97

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

57%

Top 20: 100%

Open market

0%

  • Cover Corporation45%
  • hololive OFFICIAL CARD GAME32%
  • カバー(COVER)19%
  • Bushiroad3%
  • BANDAI1%

Hololive Cards demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume69KCVR2.7%Products20Brands5Top 5 Brands100%OOS Rate2.4%Rating4.3★Reviews12Avg BSR#835
3K2KPrime Day '25Spike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.9×

Top Hololive Cards search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hololive tcg38K/yr
  • hololive cards11K/yr
  • hololive official card game6K/yr
  • cover corporation6K/yr
  • hololive ocg4K/yr
  • hololive tcg english2K/yr

What reviews say buyers love and hate about Hololive Cards

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Quality-Overall32%

I'm very satisfied with the quality

Advertised Vs Actual Product23%

Otherwise, it's exactly as advertised

Collectibles23%

Perfect Condition, Great Addition to My Collection

Value For Money9%

the price is right

Design-Overall9%

The art overall has improved in this edition

What buyers complain about

100% of reviews
Product Condition50%

Got a repack, all foiled cards are gone! Warning, mine was repacked. All foiled cards are gone.

Ethical Trade/Fair Trade50%

Very suspicious vendor

Hololive Cards return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

13%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Value For Money
38%
2Advertised Vs Actual Product
13%
3Defective Material/Parts
13%
4Gifting Purpose
13%
5Product Condition
13%

Common Hololive Cards questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hololive Cards 51/100 on Amazon United States — Worth a look. The niche generates $97K/yr across 20 tracked products. 11 of 13 products launched in the last 360 days are still selling. Search demand moved +11.9% over the last 90 days.
Search demand for Hololive Cards on Amazon United States is steady year-round — the busiest month runs 1.9× the quietest.