Hololive
FailBuyers convert on only 0.7% of searches, so Hololive is a Fail.
- Flapen Score
- 42 / 100Ranks 1,954 of 3,143 Toys & Games niches · −4 vs the category median of 4642
- Market size
- $57K/yr189K searches / yr
- 90-day growth
- -4.2%search demand this quarter
- Competition
- 27%top-5 click share · 23 brands · 205 sellers
Flapen Score
Hololive against its category
The dotted line is the Toys & Games average. Past it, Hololive is stronger. Inside it, weaker.
Market
The Hololive market on Amazon at a glance
Shoppers on Amazon United States searched for Hololive 189K times last year and spent an estimated $57K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $57K a year.
- Searches, last 12 months
- 189K
- Growth, 90 days vs prior 90
- -4.2%
- Conversion, latest week
- 0.7%
- Market size, estimated
- $57Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- hololive142K searches a year
02 · Price
A sale here is worth $46.31.
Listings sell for $46.31 on average, from $4.95 to $185.20. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $46.31 that is $0 to $5K a year per listing.
- Average price
- $46.31inside the $15 to $100 sweet spot
- Price range
- $4.95–$185.20
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 8.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
37% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #18,291 within Statues, Bobbleheads & Busts. It carries 194 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 37%
- Prime listings
- 88%
- Out of stock, average day
- 9.6%
- Average rank
- #18,291in Statues, Bobbleheads & Busts
- Average rating
- 4.67 starsAmazon United States average 4.42 stars
- Average reviews
- 194per listing
- Listings tracked
- 76
04 · Newcomers
16 of last year's 35 launches cleared the first-year sales bar.
35 products launched here in the last 12 months. 16 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 35
- Successful launches
- 16Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Hololive products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Hololive Official Card Game Enchant Regalia Booster Box English | 12 Factory Sealed Packs 8 Cards Per Pack - OCG Collectible Trading Cards Featuring Hoshimachi Suisei & Usada Pekora
- Price
- $71.71
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 3mo ago

AVIOT TE-V1R-HE2 hololive English -Advent- Collaboration Wireless Earbuds Special Package Design English & Japanese Special Voice Adaptive Noise Cancelling Wireless Charging Case Bluetooth 5.3
- Price
- $168.81
- Rating
- 4.6/5
- Reviews
- 99
- Age
- 1y ago

Funko Pop! Animation: Hololive - Mori Calliope - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans - Model Figure for Collectors and Display
- Price
- $13.22
- Rating
- 4.7/5
- Reviews
- 37
- Age
- 6mo ago

Banpresto - HOLOLIVE - #hololive IF - La+ Darkness Relax Time Figure
- Price
- $30.30
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 11mo ago

Banpresto - HOLOLIVE - #hololive IF - Hakui Koyori Relax Time Figure
- Price
- $28.91
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago
Trending
estimated 90-day click momentum
Hololive OFFICIAL CARD GAME: Ayakashi Vermillion Booster Box | 12 Packs Official Anime Trading Card Game | Includes New Talents & OSR Debut Cards
- Price
- $81.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Hololive Justice - Gigi Murin Keystrap and Keychain Bundle - Otaku
- Price
- $17.47
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Hololive Official Card Game Enchant Regalia Booster Box English | 12 Factory Sealed Packs 8 Cards Per Pack - OCG Collectible Trading Cards Featuring Hoshimachi Suisei & Usada Pekora
- Price
- $71.71
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 3mo ago

Hololive Official Card Game Booster Pack Divafever Box
- Price
- $59.55
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 4mo ago

Funko Pop! Animation: Hololive - Sakura Miko - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Anime Fans - Model Figure for Collectors and Display
- Price
- $11.46
- Rating
- 5.0/5
- Reviews
- 18
- Age
- 6mo ago
Newest
by launch date
Hololive OFFICIAL CARD GAME: Ayakashi Vermillion Booster Box | 12 Packs Official Anime Trading Card Game | Includes New Talents & OSR Debut Cards
- Price
- $81.56
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Hololive Official Card Game Enchant Regalia Booster Box English | 12 Factory Sealed Packs 8 Cards Per Pack - OCG Collectible Trading Cards Featuring Hoshimachi Suisei & Usada Pekora
- Price
- $71.71
- Rating
- 4.5/5
- Reviews
- 6
- Age
- 3mo ago

Hololive Official Card Game Booster Pack Divafever Box
- Price
- $59.55
- Rating
- 4.5/5
- Reviews
- 69
- Age
- 4mo ago

Hololive Official Card Game: Curious Universe Booster Box | 12 Packs h01 Trading Card Game | Includes Oozora Subaru & Yukihana Lamy Oshi Holomen Cards
- Price
- $69.77
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 5mo ago

Hololive Justice - Gigi Murin Keystrap and Keychain Bundle - Otaku
- Price
- $17.47
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 27% of clicks, no more. An open shelf where new products get seen.
Brands
23 rising
Sellers
205
Est. top-5 brand share
59%
Top 20: 98%
Est. top-5 click share
27%
Top 20: 60%
Open market
34%
- Banpresto17%
- hololive OFFICIAL CARD GAME12%
- Funko11%
- Cover Corporation10%
- Otaku Lamps8%
- AVIOT6%
Demand
Hololive search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Hololive search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- hololive142K/yr
- hololive figure32K/yr
- hololive merch7K/yr
- hololive plush7K/yr
Reviews and returns
What reviews say buyers love and hate about Hololive
We read the reviews and the return reasons for every product selling here.
“Poor fit”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Hololive questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








