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Hollywood Stars

a small market ($19K/yr) — Hollywood Stars doesn't clear our bar today.

Flapen Score

46
Skip it

Ranks 1,432 of 3,143 Toys & Games niches · on the category median

Market size 5Growth 16Conversion 38Competition 66Returns 50Price range 69Avg price 77Brand share 65Review moat 84Quality gap 60
This niche Category average · 3,143 niches

Is Hollywood Stars profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Hollywood Stars is a $19K/yr Amazon United States market (41K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Apr–May. Verdict: Skip it — 46/100.

Hollywood Stars: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.3% over the last 90 days and 3.0% of searches end in a purchase.

$19K

revenue / yr

Units sold / yr2K
Search volume / yr-17.3%41K
Conversion rate3.0%
Avg price$15.65

Who owns the niche?

The top 5 brands hold 66% of demand, so 34% of the market is open.

34%

open market share

Brands · sellers20 · 51
Top-5 product click share46%
Open market34%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 30 products

Sponsored placement90%
New entrants (1y)2· 0 succeeded
Avg rating4.4★
Avg reviews322

Top Hollywood Stars products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

$0$572$1K$2K$2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 rising

Sellers

51

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

46%

Top 20: 92%

Open market

25%

  • Gersoniel15%
  • Amscan14%
  • Pasimy13%
  • Beistle13%
  • starboling10%
  • Geosar9%

Hollywood Stars demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume41KCVR3.0%Products30Brands20Top 5 Brands66%OOS Rate10.4%Rating4.4★Reviews322Avg BSR#8,098
2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May · busiest ÷ quietest = 2.4×

Top Hollywood Stars search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • hollywood stars10K/yr
  • hollywood stars walk of fame9K/yr
  • walk of fame stars7K/yr
  • hollywood star7K/yr
  • hollywood walk of fame stars4K/yr
  • wall of fame4K/yr

What reviews say buyers love and hate about Hollywood Stars

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Size-Overall24%

These were the perfect size

Quality-Overall23%

they turned out perfect with a higher quality than I expected

Advertised Vs Actual Product12%

These stars are as described

Gifting Purpose10%

Fun gift

Strength8%

Not Flimsy

What buyers complain about

74% of reviews
Adhesion/Stickiness28%

I was worried about the adhesive

Advertised Vs Actual Product15%

Description says they are easy to remove and that is not true

Size-Overall13%

Return if it doesnt fit

Quality-Overall10%

Not the best quality

Ease Of Use5%

it was extremely hard to get up off the floor

Hollywood Stars return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

73%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
48%
2Advertised Vs Actual Product
16%
3Thin
5%
4Material Quality
5%
5Color
4%

Common Hollywood Stars questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hollywood Stars 46/100 on Amazon United States — Skip it. The niche generates $19K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -17.3% over the last 90 days.
Search demand for Hollywood Stars on Amazon United States peaks in Apr–May, where the busiest month runs 2.4× the quietest.