His and Her Gifts

Shoppers searched for this 727K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $545K a year.

Searches, last 12 months

727K

Growth, 90 days vs prior 90

-31.2%

Conversion, latest week

2.5%

Market size, estimated

$545Ka year

Peak month

December8.9× the quietest month

Top search term

date night games117K searches a year

Listings sell for $30.00 on average, from $7.80 to $64.61. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $30.00 that is $8K to $15K a year per listing.

Average price

$30.00inside the $15 to $100 sweet spot

Price range

$7.80–$64.61

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

20K–25K

Units per listing a year

250–500

Revenue per listing a year

$8K–$15K

Returns

1.7%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #610 within Dedicated Deck Card Games. It carries 1,810 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#610in Dedicated Deck Card Games

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

1,810per listing

Listings tracked

35

3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

3Amazon's first-year sales bar

Average brand age

36 months