Is hermione granger profitable to sell on Amazon United States?

The niche generates $31K/yr across 36 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +1.3%. Flapen's verdict: Skip it (37/100).

How competitive is the hermione granger niche?

15 brands and 176 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 79% of demand.

What do buyers complain about in hermione granger?

Top complaints mined from reviews: Material Quality, Size-Overall, Quality-Overall. The return rate is 4.9%.

When does demand for hermione granger peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 30.7× the quietest.

What does it cost to enter the hermione granger niche?

Listings span $8.32–$54.30; the average listing price is $21.00 (sweet spot $15–$100). The average incumbent carries 2,013 reviews — the moat a new listing must climb.

hermione granger

Skip it

A small market ($31K/yr) — this niche doesn't clear our bar today.

Avg price

Great$21.00

avg listing price — sweet spot $15–$100

Price range

Great$8.32–$54.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good44%

top-5 click share — leaders hold, buyers still browse

Review moat

Okay2,012.83

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Growth

Okay+1.3%

90-day search growth — must beat 0% to launch

Returns

Okay4.9%

return rate — above 5% kills the launch gate

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

Market size

Bad$31K

$31K/yr · 102K searches

According to Flapen's Amazon United States niche tracking, hermione granger is a $31K/yr Amazon United States market (102K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 37/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

hermione granger market data

Units sold / yr: 2K–3K; avg 0–100/product
Revenue / yr: $42K–$53K; units × avg price
Conversion rate: 1.5%
Avg BSR: #19,330
Page quality: 0%
Prime: 100%
Sponsored: 58%
Out of stock: 4.3%
Avg brand age: 47 months
Avg seller age: 158 days

Competition & brand share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

176

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

44%

Top 20: 82%

Open market

17%

Funko42%
Disguise12%
Harry Potter9%
Mattel9%
The Noble Collection7%
Cinereplicas5%
Open — no brand owns it (9 brands, 17%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +1.3% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 30.7×

Open Trend

Top hermione granger search terms

hermione granger36K/yr +6.2%0.9% conv.
hermione32K/yr -0.3%0.8% conv.
harry potter hermione15K/yr +0.5%1.2% conv.
hermione funko pop13K/yr -12.9%3.0% conv.
hermione granger funko pop5K/yr +24.7%1.7% conv.

All search terms

Top hermione granger products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Funko Pop! Movies: Harry Potter - Hermione Granger - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Harry Potter Fans - Model Figure for Collectors and Display

Funko$11.494.8★29,685 rev

Harry Potter Hermione Granger Time Turner Necklace Officially Licensed Harry Potter Accessory

Disguise$10.994.1★451 rev

Funko POP! & Buddy: Harry Potter Prisoner of Azkaban - Hermione Granger with Crookshanks - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans

Funko$17.134.6★523 rev

Mattel Harry Potter Toys Hermione Granger Fashion Doll in Removable Signature Hogwarts Uniform with Wand Accessory Inspired by The Movie

Mattel$16.254.7★112 rev

Funko Pop Movies Harry Potter-Hermione with Time Turner Toy

Funko$12.674.8★2,231 rev

Newest

by launch date

Mattel Harry Potter Toys Hermione Granger Fashion Doll in Removable Signature Hogwarts Uniform with Wand Accessory Inspired by The Movie

Mattel$16.25112 rev

7mo ago

Mattel Harry Potter Toys Polyjuice Potions Hermione Granger Doll & Playset Movie-Inspired Hogwarts Uniform 13 Accessories & Fizz

Mattel$23.5133 rev

7mo ago

Jazwares Warner Bros. Discovery Harry Potter 8-Inch Hermione Granger Plush - Super-Soft and Huggable Plush Toy - Official Licensed Plush - All Ages

Jazwares$9.5093 rev

9mo ago

Funko POP! Harry Potter - Hermione Granger Oppugno

Funko$9.4037 rev

11mo ago

Funko POP! & Buddy: Harry Potter Prisoner of Azkaban - Hermione Granger with Crookshanks - Collectable Vinyl Figure - Gift Idea - Official Merchandise - for Kids & Adults - Movies Fans

Funko$17.13523 rev

2y ago

What buyers say about hermione granger

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Quality toy”

Size-Overall15%

“exact size”

Gifting Purpose12%

“Cute gift”

Advertised Vs Actual Product9%

“As described”

Value For Money8%

“Definitely worth it”

Color3%

“Good colors”

Ease Of Use3%

“Quick easy and she loved it”

Fun/Entertainment Experience3%

“So fun”

Design-Overall3%

“I love how hermione's hair looks in the design absolutely gorgeous”

Soft Feel2%

“Very soft and nice”

What buyers complain about

Material Quality19%

“cheap plastic”

Size-Overall9%

“its not acceptable that the backings that came with them wouldnt even fit”

Quality-Overall7%

“Quality is nothing special”

Durability6%

“Not very durable for play”

Allergies6%

“She is allergic to a lot of earrings”

Functionality-Overall6%

“This product does not work”

Advertised Vs Actual Product6%

“Misleading”

Value For Money5%

“Money was kide of expensive on my side”

Ease Of Use3%

“plus annoying having it come on so easily”

Design-Overall3%

“serious design flaw”

Top return reasons

Size-Overall45%

Quality-Overall9%

Material Quality7%

Value For Money7%

Length6%