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Harry Potter Decal

brand-locked demand (top 5 brands take 100% of clicks) — Harry Potter Decal doesn't clear our bar today.

Flapen Score

36
Skip it

Ranks 2,561 of 3,143 Toys & Games niches · −10 vs the category median of 46

Market size 33Growth 19Conversion 51Competition 43Returns 97Price range 15Avg price 31Brand share 0Review moat 51Quality gap 18
This niche Category average · 3,143 niches

Is Harry Potter Decal profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Harry Potter Decal is a $154K/yr Amazon United States market (382K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 36/100.

Harry Potter Decal: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -11.0% over the last 90 days and 4.2% of searches end in a purchase.

$154K

revenue / yr

Units sold / yr20K
Search volume / yr-11.0%382K
Conversion rate4.2%
Avg price$9.69

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers5 · 18
Top-5 product click share59%
Open market0%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 22 products

Sponsored placement86%
New entrants (1y)0· 0 succeeded
Avg rating4.7★
Avg reviews1,458

Top Harry Potter Decal products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

$0$8K$15K$23K$31K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

18

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

59%

Top 20: 98%

Open market

0%

  • CON*QUEST74%
  • GRAPHICS & MORE14%
  • Paper House Productions8%
  • Trends International3%
  • Betty Crocker1%

Harry Potter Decal demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume382KCVR4.2%Products22Brands5Top 5 Brands100%OOS Rate0.6%Rating4.7★Reviews1,458Avg BSR#1,265
13K8KPrime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Top Harry Potter Decal search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • harry potter stickers262K/yr
  • harry potter goodie bag stuffers16K/yr
  • harry potter sticker19K/yr
  • harry potter water bottle stickers14K/yr
  • harry potter decals12K/yr
  • harry potter bulk8K/yr
  • harry potter vinyl stickers10K/yr
  • harry potter stickers waterproof8K/yr
  • stickers harry potter7K/yr
  • harry potter stickers for water bottles8K/yr

What reviews say buyers love and hate about Harry Potter Decal

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews
Taste-Overall37%

Good Taste

Adhesion/Stickiness10%

The stickers stick very well

Quality-Overall10%

Nice variety

Flavor7%

Flavor is good

Value For Money6%

Good price for the amount

What buyers complain about

78% of reviews
Taste-Overall21%

Chemical taste

Size-Overall14%

This box is huge

Flavor13%

The flavor is not that great

Quality-Overall7%

Cheap

Artificial Colors5%

No dyes used in these gummies

Harry Potter Decal return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

61%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
39%
2Value For Money
15%
3Adhesion/Stickiness
14%
4Advertised Vs Actual Product
13%
5Color
5%

Common Harry Potter Decal questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Harry Potter Decal 36/100 on Amazon United States — Skip it. The niche generates $154K/yr across 22 tracked products. Search demand moved -11.0% over the last 90 days.
Search demand for Harry Potter Decal on Amazon United States peaks in Dec, where the busiest month runs 1.9× the quietest.