Green Stuff
FailThe top 5 brands take 100% of clicks, so Green Stuff is a Fail.
- Flapen Score
- 42 / 100Ranks 1,954 of 3,143 Toys & Games niches · −4 vs the category median of 4642
- Market size
- $311K/yr313K searches / yr
- 90-day growth
- -5.7%search demand this quarter
- Competition
- 85%top-5 click share · 5 brands · 46 sellers
Flapen Score
Green Stuff against its category
The dotted line is the Toys & Games average. Past it, Green Stuff is stronger. Inside it, weaker.
Market
The Green Stuff market on Amazon at a glance
Shoppers on Amazon United States searched for Green Stuff 313K times last year and spent an estimated $311K. All 5 brands take every click. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 313K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $311K a year.
- Searches, last 12 months
- 313K
- Growth, 90 days vs prior 90
- -5.7%
- Conversion, latest week
- 5.1%
- Market size, estimated
- $311Ka year
- Peak month
- January1.3× the quietest month
- Top search term
- green stuff world136K searches a year
02 · Price
A sale here is worth $19.44.
Listings sell for $19.44 on average, from $8.88 to $39.55. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $19.44 that is $29K to $39K a year per listing.
- Average price
- $19.44inside the $15 to $100 sweet spot
- Price range
- $8.88–$39.55
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- $29K–$39K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 21.8% of listings are out of stock. The average listing ranks #364 within Clay & Dough. It carries 1,319 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 21.8%
- Average rank
- #364in Clay & Dough
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,319per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Green Stuff products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
The Army Painter Green Stuff Kneadatite pasta modellabile 20 cm
- Price
- $14.93
- Rating
- 4.7/5
- Reviews
- 4,727
- Age
- 15y ago

Polymeric Systems Kneadatite Blue/Yellow Epoxy Putty Tape 90cm Green Stuff
- Price
- $30.68
- Rating
- 4.7/5
- Reviews
- 1,972
- Age
- 11y ago

Green Stuff World - Roll Maker Set 1038
- Price
- $24.72
- Rating
- 4.4/5
- Reviews
- 158
- Age
- 4y ago

Green Stuff World Green Putty 2241 for Models and Miniatures
- Price
- $11.72
- Rating
- 4.4/5
- Reviews
- 203
- Age
- 4y ago

Green Stuff World for Models and Miniatures Set of 8 Fluor Paints 9353
- Price
- $39.55
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 2y ago
Trending
estimated 90-day click momentum
The Army Painter Sculpting Tools Set di TRE strumenti
- Price
- $15.02
- Rating
- 4.7/5
- Reviews
- 1,202
- Age
- 11y ago

Epoxy Sculpting Putty by Tamiya
- Price
- $8.88
- Rating
- 4.6/5
- Reviews
- 601
- Age
- 10y ago

Standard Grain Milliput 4 oz.
- Price
- $10.02
- Rating
- 4.8/5
- Reviews
- 1,635
- Age
- 17y ago

Green Stuff World for Models and Miniatures Set of 8 Fluor Paints 9353
- Price
- $39.55
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 2y ago

Green Stuff World Green Putty 2241 for Models and Miniatures
- Price
- $11.72
- Rating
- 4.4/5
- Reviews
- 203
- Age
- 4y ago
Newest
by launch date
Green Stuff World for Models and Miniatures Set of 8 Fluor Paints 9353
- Price
- $39.55
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 2y ago

Green Stuff World Green Putty 2241 for Models and Miniatures
- Price
- $11.72
- Rating
- 4.4/5
- Reviews
- 203
- Age
- 4y ago

Green Stuff World - Roll Maker Set 1038
- Price
- $24.72
- Rating
- 4.4/5
- Reviews
- 158
- Age
- 4y ago

Epoxy Sculpting Putty by Tamiya
- Price
- $8.88
- Rating
- 4.6/5
- Reviews
- 601
- Age
- 10y ago

The Army Painter Sculpting Tools Set di TRE strumenti
- Price
- $15.02
- Rating
- 4.7/5
- Reviews
- 1,202
- Age
- 11y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 85% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
46
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
85%
Top 20: 100%
Open market
0%
- The Army Painter52%
- Green Stuff World24%
- Polymeric Systems15%
- TAMIYA6%
- Milliput3%
Demand
Green Stuff search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Green Stuff search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- green stuff world136K/yr
- green stuff102K/yr
- green stuff putty25K/yr
- greenstuff14K/yr
- greenstuff world12K/yr
- green stuff world paint8K/yr
- kneadatite7K/yr
- green stuff modeling putty4K/yr
- greenstuff putty3K/yr
- the green stuff3K/yr
Reviews and returns
What reviews say buyers love and hate about Green Stuff
We read the reviews and the return reasons for every product selling here.
“Amazon seller significantly overpriced”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Green Stuff questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








