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64

graduation stickers

Worth a look

Shows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 31Growth 95Conversion 58Competition 84Returns 98Price range 0Avg price 18Brand share 92Review moat 93Quality gap 19

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Growth

Incredible+117.7%

90-day search growth — must beat 0% to launch

Review moat

Great135.41

avg incumbent reviews — the moat a new listing must climb

Brand share

Great43%

top-5 brand share — no brand owns this niche

Competition

Great31%

top-5 click share — an open shelf

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Market size

Okay$142K

$142K/yr · 450K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad$6.41

avg listing price — sweet spot $15–$100

Price range

Bad$3.67–$10.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United States niche tracking, graduation stickers is a $142K/yr Amazon United States market (450K searches/yr). The top 5 brands hold 43% of demand. Demand peaks in Apr–May–Jun. Verdict: Worth a look — 64/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

graduation stickers market data

Units sold / yr
20K–25K
avg 100–250/product
Revenue / yr
$128K–$160K
units × avg price
Conversion rate
4.9%
Avg BSR
#931
Page quality
0%
Prime
100%
Sponsored
89%
Out of stock
1.8%
Avg brand age
25 months
Avg seller age
183 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

46 rising

Sellers

65

Top-5 brand share

43%

Top 20: 79%

Top-5 click share

31%

Top 20: 64%

Open market

52%

  • YURWL17%
  • YYDESN10%
  • Anwyll6%
  • Jictegb5%
  • Fancy Land5%
  • Whaline5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +117.7% search growth over the last 90 days.
40K30KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 29.8×

Top graduation stickers search terms

  • graduation stickers154K/yr
  • class of 2026 stickers72K/yr
  • graduation stickers 202645K/yr
  • grad stickers18K/yr
  • graduation cap stickers20K/yr
  • 2026 graduation stickers18K/yr
  • graduation stickers for envelopes20K/yr
  • graduation stickers for scrapbooking13K/yr
  • graduation scrapbook stickers12K/yr
  • graduation sticker9K/yr
All search terms

Top graduation stickers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$9K9%$13K12%$17K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about graduation stickers

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall21%

“Good quality”

Adhesion/Stickiness20%

“Adhesion is excellent”

Value For Money12%

“Worth it”

Advertised Vs Actual Product11%

“Accurate to the description”

Size-Overall7%

“the size is great for sealing the envelope”

Color6%

“Perfect shape and colors were nice”

Ease Of Use5%

“Easy to use”

Design-Overall5%

“which really makes the gold design stand out”

Touch/Button Controls1%

“Perfect touch”

Embellishment/Embroidery Quality1%

“Embossed”

What buyers complain about

Size-Overall27%

“They are small”

Adhesion/Stickiness13%

“did not stick to the envelopes”

Quality-Overall5%

“These are a poor quality sticker set”

Ease Of Use5%

“Unable to use”

Advertised Vs Actual Product5%

“then I came across this misspelling”

Thickness5%

“I think that I will send it from the Post Office due to the thickness”

Value For Money3%

“My only problem is the price”

Defective Material/Parts3%

“Not very sticky”

Print Quality3%

“the print doesn't match up with the circle”

Water Resistance2%

“they are not water resistant if you put them on a water bottle”

Top return reasons

Size-Overall58%
Advertised Vs Actual Product10%
Adhesion/Stickiness10%
Value For Money7%
Color5%
Quality-Overall2%
Defective Material/Parts2%
Functionality-Overall1%
Print Quality1%
Display Colors1%

Common questions

Is graduation stickers profitable to sell on Amazon United States?
The niche generates $142K/yr across 64 tracked products. 2 of 34 products launched in the last 360 days are still selling. 90-day search growth is +117.7%. Flapen's verdict: Worth a look (64/100).
How competitive is the graduation stickers niche?
46 brands and 65 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 43% of demand.
What do buyers complain about in graduation stickers?
Top complaints mined from reviews: Size-Overall, Adhesion/Stickiness, Quality-Overall. The return rate is 0.4%.
When does demand for graduation stickers peak?
Demand peaks in Apr–May–Jun; the busiest month runs 29.8× the quietest.
What does it cost to enter the graduation stickers niche?
Listings span $3.67–$10.80; the average listing price is $6.41 (sweet spot $15–$100). The average incumbent carries 135 reviews — the moat a new listing must climb.