- Flapen Score
- 44 / 100Ranks 1,703 of 3,143 Toys & Games niches · −2 vs the category median of 4644
- Market size
- $186K/yr178K searches / yr
- 90-day growth
- +4.9%search demand this quarter
- Competition
- 54%top-5 click share · 19 brands · 27 sellers
Flapen Score
Girl House against its category
The dotted line is the Toys & Games average. Past it, Girl House is stronger. Inside it, weaker.
Market
The Girl House market on Amazon at a glance
Shoppers on Amazon United States searched for Girl House 178K times last year and spent an estimated $186K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 178K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $186K a year.
- Searches, last 12 months
- 178K
- Growth, 90 days vs prior 90
- +4.9%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $186Ka year
- Peak month
- December3.7× the quietest month
- Top search term
- casa para nias47K searches a year
02 · Price
A sale here is worth $108.47.
Listings sell for $108.47 on average, from $21.09 to $538.73. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $108.47 that is $0 to $11K a year per listing.
- Average price
- $108.47above the $15 to $100 sweet spot
- Price range
- $21.09–$538.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$11K
- Returns
- 3.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #50 within Dollhouses. It carries 5,690 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 93%
- Out of stock, average day
- 2.8%
- Average rank
- #50in Dollhouses
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 5,690per listing
- Listings tracked
- 27
04 · Newcomers
3 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Girl House products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Little Tikes Cape Cottage Pretend Princess Playhousefor Kids Indoor Outdoor with Working Doors and Windows for Toddlers Ages 2+ Years Pink Large
- Price
- $114.16
- Rating
- 4.5/5
- Reviews
- 14,724
- Age
- 6y ago

Senodeer Kids Play Tent Indoor: with Mat Tassel Garland - Girl Tent Indoor Playhouse for Kids Toys for Boy Girl Birthday Gift
- Price
- $35.90
- Rating
- 4.4/5
- Reviews
- 1,574
- Age
- 2y ago

Orian Princess Tent for Kids Toddler & Kids Pink Play Tent Indoor & Outdoor Princess Castle Fort for Girls and Toddlers Ages 2-7 55x53 LED Star Lights Childrens Toys and Gifts for Girls
- Price
- $32.59
- Rating
- 4.4/5
- Reviews
- 13,865
- Age
- 7y ago

Large Kids Tent Playhouse Base Fabric with Star Lights Flags and Tote Bags Kids Play Tent Indoor & Outdoor Washable Teepee Tent for Boys & Girls Play House for Toddler Neutral Color
- Price
- $46.21
- Rating
- 4.5/5
- Reviews
- 757
- Age
- 6y ago

Skirfy Kids Play Tent for Girls Toddler Indoor Princess Tents for Kids Ages 4-8 Large Outdoor Playhouse Castle for Girl Boys 3-5 4-6 Birthday Thanksgiving
- Price
- $54.17
- Rating
- 4.5/5
- Reviews
- 59
- Age
- 1y ago
Trending
estimated 90-day click momentum
CUBNBUD Princess Tent for Girls Age 4-7 with Star Lights Kids Play Tent for Girls Indoor Castle Playhouse Tent for Toddlers Pink Princess Toy Tent 55x53 inch
- Price
- $21.09
- Rating
- 4.4/5
- Reviews
- 120
- Age
- 2y ago

DOLU Pink Cottage Playhouse with Working Door Post Box and Pet Gate Indoor/Outdoor Toy House Set for Kids and Toddlers Age 2+ Years
- Price
- $108.58
- Rating
- 3.4/5
- Reviews
- 21
- Age
- 1y ago

Princess Castle Tent Large Kids Play Tent Childrens Play Tent Indoor & Outdoor Use with Star Lights Breathable Gauze Curtain Playhouse for Girls Birthday Present Party Decoration Pink
- Price
- $29.78
- Rating
- 4.0/5
- Reviews
- 166
- Age
- 6mo ago

KidKraft Lantana Lane Wooden 6-ft. Tall Playhouse with Secret Door
- Price
- $538.73
- Rating
- 3.9/5
- Reviews
- 34
- Age
- 1y ago

Monobeach Princess Tent Girls Celadon Large Playhouse Kids Castle Play Tent with Star Lights Gift Toy for Children Indoor and Outdoor Games 55 x 53 (DxH)
- Price
- $44.79
- Rating
- 4.7/5
- Reviews
- 34,192
- Age
- 2y ago
Newest
by launch date
Princess Castle Tent Large Kids Play Tent Childrens Play Tent Indoor & Outdoor Use with Star Lights Breathable Gauze Curtain Playhouse for Girls Birthday Present Party Decoration Pink
- Price
- $29.78
- Rating
- 4.0/5
- Reviews
- 166
- Age
- 6mo ago

Tiny Land Kids Play Tent Khaki Castle Pop Up Tent for Kids Indoor
- Price
- $37.34
- Rating
- 4.6/5
- Reviews
- 281
- Age
- 7mo ago

BTMWAY Kids Playhouse Outdoor Cedar Wooden Play House for Kids Ages 3-6 with Dutch Door Play Kitchen Interactive Doorbell Sink Flowerpot Birdcage
- Price
- $273.20
- Rating
- 4.5/5
- Reviews
- 41
- Age
- 9mo ago

Little Tikes Peppa Pig Playhouse Indoor & Outdoor with Working Doors and Tunnel for Boys and Girls Ages 3+
- Price
- $86.86
- Rating
- 3.8/5
- Reviews
- 22
- Age
- 9mo ago

Randhar 15 Rooms Doll House for Girls Dream Dollhouse for 3+ Year Old Kids
- Price
- $34.33
- Rating
- 4.0/5
- Reviews
- 209
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
27
Est. top-5 brand share
63%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 94%
Open market
32%
- Little Tikes25%
- SENODEER17%
- Orian8%
- RONGFA6%
- Backyard Discovery6%
- Tiny Land5%
Demand
Girl House search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.7×
Search terms
Top Girl House search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- casa para nias47K/yr
- casita para nias31K/yr
- castle tent22K/yr
- girls playhouse16K/yr
- kids castle playhouse8K/yr
- girl playhouse8K/yr
- girls play house10K/yr
- playhouse for girls10K/yr
- girl house6K/yr
- girl play house6K/yr
Reviews and returns
What reviews say buyers love and hate about Girl House
We read the reviews and the return reasons for every product selling here.
“Horrible quality control”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girl House questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








