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Giant Coloring Pages

Giant Coloring Pages shows low returns (1.0%), but a small market ($56K/yr) keeps it on the watch list.

Flapen Score

51
Worth a look

Top 26% of 3,143 Toys & Games niches · +5 vs the category median of 46

Market size 14Growth 23Conversion 39Competition 91Returns 95Price range 66Avg price 35Brand share 76Review moat 71Quality gap 21
This niche Category average · 3,143 niches

Is Giant Coloring Pages profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Giant Coloring Pages is a $56K/yr Amazon United States market (178K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.

Giant Coloring Pages: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -4.0% over the last 90 days and 3.1% of searches end in a purchase.

$56K

revenue / yr

Units sold / yr6K
Search volume / yr-4.0%178K
Conversion rate3.1%
Avg price$10.24

Who owns the niche?

The top 5 brands hold 59% of demand, so 41% of the market is open.

41%

open market share

Brands · sellers27 · 64
Top-5 product click share24%
Open market41%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 73 products

Sponsored placement75%
New entrants (1y)7· 3 succeeded
Avg rating4.7★
Avg reviews647

Top Giant Coloring Pages products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

$0$2K$3K$5K$7K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

64

Top-5 brand share

59%

Top 20: 95%

Top-5 click share

24%

Top 20: 54%

Open market

36%

  • Crayola19%
  • Gatherfun12%
  • Naozinebi12%
  • ZOIIWA8%
  • ALEX Art8%
  • Dvbonike5%

Giant Coloring Pages demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume178KCVR3.1%Products73Brands27Top 5 Brands59%OOS Rate4.2%Rating4.7★Reviews647Avg BSR#1,766
20K15KHoliday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.7×

Top Giant Coloring Pages search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • giant coloring pages33K/yr
  • coloring posters for adults26K/yr
  • crayola giant coloring pages20K/yr
  • coloring posters14K/yr
  • large coloring pages7K/yr
  • adult coloring poster7K/yr
  • doodle art posters6K/yr
  • jumbo coloring pages7K/yr
  • jumbo coloring poster6K/yr
  • big coloring pages4K/yr

What reviews say buyers love and hate about Giant Coloring Pages

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Color27%

love the colors

Fun/Entertainment Experience24%

Very engaging

Value For Money10%

Great Value

Quality-Overall8%

still great pens

Gifting Purpose5%

Great Xmas gift

What buyers complain about

58% of reviews
Size-Overall18%

pretty disappointed in the size

Color11%

This isnt good product to color with

Quality-Overall6%

Not the best

Thickness5%

I do wish it were a bit thicker, though

Material Quality5%

Terrible to use very cheap material the felt-tip pen itself does not draw evenly

Giant Coloring Pages return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

64%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
21%
2Advertised Vs Actual Product
14%
3Color
14%
4Value For Money
12%
5Quality-Overall
8%

Common Giant Coloring Pages questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Giant Coloring Pages 51/100 on Amazon United States — Worth a look. The niche generates $56K/yr across 73 tracked products. 3 of 7 products launched in the last 360 days are still selling. Search demand moved -4.0% over the last 90 days.
Search demand for Giant Coloring Pages on Amazon United States peaks in Nov–Dec, where the busiest month runs 5.7× the quietest.