Skip to content
53

giant checkers

Worth a look

Shows a sweet-spot price point ($31.35 avg), but strong incumbent ratings (4.6★) keeps it on the watch list.

Market size 26Growth 66Conversion 50Competition 39Returns 88Price range 61Avg price 95Brand share 58Review moat 68Quality gap 23

Avg price

Incredible$31.35

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Review moat

Good778.05

avg incumbent reviews — the moat a new listing must climb

Growth

Good+45.4%

90-day search growth — must beat 0% to launch

Price range

Good$9.77–$148.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Conversion

Okay4.0%

search→purchase rate — share of searches ending in a sale

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Market size

Okay$106K

$106K/yr · 85K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, giant checkers is a $106K/yr Amazon United States market (85K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in May–Jun–Dec. Verdict: Worth a look — 53/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

giant checkers market data

Units sold / yr
4K–5K
avg 250–500/product
Revenue / yr
$125K–$157K
units × avg price
Conversion rate
4.0%
Avg BSR
#650
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
5.4%
Avg brand age
52 months
Avg seller age
171 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 rising

Sellers

19

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

24%

  • JOYIN20%
  • SWOOC15%
  • Elbow Room15%
  • Grip Kids10%
  • Lulu Home10%
  • yarlung6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +45.4% search growth over the last 90 days.
3K2KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Dec · busiest ÷ quietest = 2.2×

Top giant checkers search terms

  • giant checkers26K/yr
  • giant checkers game outdoor10K/yr
  • outdoor checkers7K/yr
  • jumbo checkers7K/yr
  • large checkers game7K/yr
  • large checkers6K/yr
  • outdoor checkers game4K/yr
  • big checkers game4K/yr
  • yard checkers3K/yr
  • big checkers3K/yr
All search terms

Top giant checkers products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$5K10%$11K15%$16K20%$21K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about giant checkers

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience35%

“Fun game”

Quality-Overall11%

“Well made product that my grandkids are totally enjoying”

Advertised Vs Actual Product9%

“Exactly as shown”

Value For Money8%

“affordable”

Size-Overall5%

“Nice size”

Suitable For Indoor4%

“Great indoor and outdoors”

Gifting Purpose4%

“This was a gift for my daughter”

Durability3%

“Durable”

Storage Capacity2%

“Easy to store as it is a thin box”

Portability2%

“Easy for transporting”

What buyers complain about

Size-Overall19%

“Be aware the board is very small”

Quality-Overall18%

“Poor quality”

Inflation/Deflation9%

“Only issue is only ball won't stay inflated”

Strength8%

“Flimsy discount bin store grade”

Thickness7%

“Pieces not as thick as Id like”

Advertised Vs Actual Product5%

“The photo shows a different size”

Smell3%

“This product stinks”

Leak-Proof3%

“Leaks air”

Material Quality3%

“The ten medals are just plastic on a cheap ribbon”

Value For Money2%

“Not worth 30 dollars maybe 18 dollars”

Top return reasons

Size-Overall37%
Quality-Overall10%
Value For Money9%
Advertised Vs Actual Product7%
Inflation/Deflation5%
Defective Material/Parts4%
Functionality-Overall4%
Material Quality4%
Adhesion/Stickiness3%
Strength2%

Common questions

Is giant checkers profitable to sell on Amazon United States?
The niche generates $106K/yr across 20 tracked products. 90-day search growth is +45.4%. Flapen's verdict: Worth a look (53/100).
How competitive is the giant checkers niche?
15 brands and 19 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in giant checkers?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Inflation/Deflation. The return rate is 1.3%.
When does demand for giant checkers peak?
Demand peaks in May–Jun–Dec; the busiest month runs 2.2× the quietest.
What does it cost to enter the giant checkers niche?
Listings span $9.77–$148.08; the average listing price is $31.35 (sweet spot $15–$100). The average incumbent carries 778 reviews — the moat a new listing must climb.