Skip to content
49

ghost of tsushima

Skip it

Weak search conversion (0.4%) — this niche doesn't clear our bar today.

Market size 6Growth 43Conversion 5Competition 77Returns 74Price range 90Avg price 95Brand share 78Review moat 46Quality gap 25

Avg price

Incredible$33.89

avg listing price — sweet spot $15–$100

Price range

Great$9.68–$87.66

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Returns

Good2.0%

return rate — above 5% kills the launch gate

Review moat

Okay1,865.98

avg incumbent reviews — the moat a new listing must climb

Growth

Okay+14.5%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$25K

$25K/yr · 171K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, ghost of tsushima is a $25K/yr Amazon United States market (171K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

ghost of tsushima market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$25K–$34K
units × avg price
Conversion rate
0.4%
Avg BSR
#793
Page quality
0%
Prime
89%
Sponsored
48%
Out of stock
8.2%
Avg brand age
36 months
Avg seller age
140 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

411

Top-5 brand share

57%

Top 20: 95%

Top-5 click share

38%

Top 20: 73%

Open market

37%

  • Exquisite Gaming25%
  • PlayStation12%
  • Funko7%
  • Dark Horse6%
  • Cableguys6%
  • Call of Duty6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +14.5% search growth over the last 90 days.
25K15KSpike '24Holiday '24Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.4×

Top ghost of tsushima search terms

  • gaming figurines27K/yr
  • video game figures24K/yr
  • video game collectibles26K/yr
  • video game statues18K/yr
  • gaming collectibles15K/yr
  • gaming figures10K/yr
  • gaming statues10K/yr
  • sonic controller holder11K/yr
  • video game figurines9K/yr
  • game figures7K/yr
All search terms

Top ghost of tsushima products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$7496%$1K9%$2K12%$3K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about ghost of tsushima

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall14%

“Good quality”

Gifting Purpose12%

“Birthday gift”

Collectibles9%

“Cool and Unique Collectible”

Value For Money9%

“Good value for the money”

Design-Overall8%

“they offer a wide variety of designs”

Advertised Vs Actual Product6%

“As expected”

Assembly/Installation5%

“Easy to put together”

Fun/Entertainment Experience5%

“So much fun”

Size-Overall5%

“The sizing is accurate”

Display-Overall2%

“Truly a great display piece”

What buyers complain about

Quality-Overall13%

“Bad quality”

Size-Overall11%

“kinda small”

Durability6%

“Came apart easily”

Value For Money5%

“it seems overpriced for what you get”

Advertised Vs Actual Product4%

“It's rather boring compared to the picture really”

Assembly/Installation4%

“Took some time to put together”

Functionality-Overall4%

“For all that Doomguy can do in his games this figure cant do anything”

Defective Material/Parts3%

“the was broken as well”

Strength3%

“Not very sturdy”

Paint Quality2%

“The paint work could be better, lots of brush marks and missed/overdone areas”

Top return reasons

Value For Money15%
Size-Overall15%
Defective Material/Parts14%
Advertised Vs Actual Product12%
Functionality-Overall6%
Product Condition6%
Gifting Purpose5%
Quality-Overall4%
Brightness/Shine/Glow2%
Material Quality2%

Common questions

Is ghost of tsushima profitable to sell on Amazon United States?
The niche generates $25K/yr across 56 tracked products. 3 of 6 products launched in the last 360 days are still selling. 90-day search growth is +14.5%. Flapen's verdict: Skip it (49/100).
How competitive is the ghost of tsushima niche?
27 brands and 411 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in ghost of tsushima?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Durability. The return rate is 2.0%.
When does demand for ghost of tsushima peak?
Demand peaks in Nov–Dec; the busiest month runs 4.4× the quietest.
What does it cost to enter the ghost of tsushima niche?
Listings span $9.68–$87.66; the average listing price is $33.89 (sweet spot $15–$100). The average incumbent carries 1,866 reviews — the moat a new listing must climb.