Ghost of Tsushima
FailBuyers convert on only 0.4% of searches, so Ghost of Tsushima is a Fail.
- Flapen Score
- 49 / 100Top 33% of 3,143 Toys & Games niches · +3 vs the category median of 4649
- Market size
- $25K/yr171K searches / yr
- 90-day growth
- +14.5%search demand this quarter
- Competition
- 38%top-5 click share · 27 brands · 411 sellers
Flapen Score
Ghost of Tsushima against its category
The dotted line is the Toys & Games average. Past it, Ghost of Tsushima is stronger. Inside it, weaker.
Market
The Ghost of Tsushima market on Amazon at a glance
Shoppers on Amazon United States searched for Ghost of Tsushima 171K times last year and spent an estimated $25K. The top 5 brands take 57% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $25K a year.
- Searches, last 12 months
- 171K
- Growth, 90 days vs prior 90
- +14.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $25Ka year
- Peak month
- December4.4× the quietest month
- Top search term
- gaming figurines27K searches a year
02 · Price
A sale here is worth $33.89.
Listings sell for $33.89 on average, from $9.68 to $87.66. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $33.89 that is $0 to $3K a year per listing.
- Average price
- $33.89inside the $15 to $100 sweet spot
- Price range
- $9.68–$87.66
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
48% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #793 within Statues, Bobbleheads & Busts. It carries 1,866 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 89%
- Out of stock, average day
- 8.2%
- Average rank
- #793in Statues, Bobbleheads & Busts
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 1,866per listing
- Listings tracked
- 56
04 · Newcomers
3 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Ghost of Tsushima products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
27 falling
Sellers
411
Top-5 brand share
57%
Top 20: 95%
Top-5 click share
38%
Top 20: 73%
Open market
37%
- Brand 125%
- Brand 212%
- Brand 37%
- Brand 46%
- Brand 56%
- Brand 66%
Demand
Ghost of Tsushima search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.4×
Search terms
Top Ghost of Tsushima search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- gaming figurines27K/yr
- video game figures24K/yr
- video game collectibles26K/yr
- video game statues18K/yr
- gaming collectibles15K/yr
- gaming figures10K/yr
- gaming statues10K/yr
- sonic controller holder11K/yr
- video game figurines9K/yr
- game figures7K/yr
Reviews and returns
What reviews say buyers love and hate about Ghost of Tsushima
We read the reviews and the return reasons for every product selling here.
“Bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ghost of Tsushima questions
Answered from the same tracked data.








