Game Set
FailThe top 5 products take 100% of clicks, so Game Set is a Fail.
- Flapen Score
- 42 / 100Ranks 1,954 of 3,143 Toys & Games niches · −4 vs the category median of 4642
- Market size
- $390K/yr170K searches / yr
- 90-day growth
- +9.3%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 12 sellers
Flapen Score
Game Set against its category
The dotted line is the Toys & Games average. Past it, Game Set is stronger. Inside it, weaker.
Market
The Game Set market on Amazon at a glance
Shoppers on Amazon United States searched for Game Set 170K times last year and spent an estimated $390K. One brand takes every click. Demand peaks in Jul–Aug. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 13.9% of those searches ended in a purchase.
Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $390K a year.
- Searches, last 12 months
- 170K
- Growth, 90 days vs prior 90
- +9.3%
- Conversion, latest week
- 13.9%
- Market size, estimated
- $390Ka year
- Peak month
- August43.7× the quietest month
- Top search term
- set game42K searches a year
02 · Price
A sale here is worth $16.52.
Listings sell for $16.52 on average, from $11.60 to $21.47. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 5,000 to 6,000 of them. At $16.52 that is $83K to $99K a year per listing.
- Average price
- $16.52inside the $15 to $100 sweet spot
- Price range
- $11.60–$21.47
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- $83K–$99K
- Returns
- 1.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Collectible Card Games. It carries 3,934 reviews at 4.80 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #52in Collectible Card Games
- Average rating
- 4.80 starsAmazon United States average 4.42 stars
- Average reviews
- 3,934per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Game Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SET Enterprises SET - The Family Card Game of Visual Perception - Race to Find The Matches For Ages 8+ 81 Cards Rules included
- Price
- $11.60
- Rating
- 4.8/5
- Reviews
- 7,030
- Age
- 21y ago

SET Card Games for Kids Collectors Tin Matching Game Learning Games 6+
- Price
- $16.48
- Rating
- 4.8/5
- Reviews
- 4,305
- Age
- 1y ago

SET Travel Case Card Games for Kids Matching Game Learning Games 6+
- Price
- $21.47
- Rating
- 4.8/5
- Reviews
- 468
- Age
- 1y ago
Trending
estimated 90-day click momentum
SET Travel Case Card Games for Kids Matching Game Learning Games 6+
- Price
- $21.47
- Rating
- 4.8/5
- Reviews
- 468
- Age
- 1y ago

SET Enterprises SET - The Family Card Game of Visual Perception - Race to Find The Matches For Ages 8+ 81 Cards Rules included
- Price
- $11.60
- Rating
- 4.8/5
- Reviews
- 7,030
- Age
- 21y ago

SET Card Games for Kids Collectors Tin Matching Game Learning Games 6+
- Price
- $16.48
- Rating
- 4.8/5
- Reviews
- 4,305
- Age
- 1y ago
Newest
by launch date
SET Travel Case Card Games for Kids Matching Game Learning Games 6+
- Price
- $21.47
- Rating
- 4.8/5
- Reviews
- 468
- Age
- 1y ago

SET Card Games for Kids Collectors Tin Matching Game Learning Games 6+
- Price
- $16.48
- Rating
- 4.8/5
- Reviews
- 4,305
- Age
- 1y ago

SET Enterprises SET - The Family Card Game of Visual Perception - Race to Find The Matches For Ages 8+ 81 Cards Rules included
- Price
- $11.60
- Rating
- 4.8/5
- Reviews
- 7,030
- Age
- 21y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
12
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- PlayMonster100%
Demand
Game Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Aug · busiest ÷ quietest = 43.7×
Search terms
Top Game Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- set game42K/yr
- set card game37K/yr
- spanish board games25K/yr
- game set16K/yr
- board games in spanish15K/yr
- set game cards9K/yr
- set card game original3K/yr
- sets game3K/yr
- set board game2K/yr
- sets card game2K/yr
Reviews and returns
What reviews say buyers love and hate about Game Set
We read the reviews and the return reasons for every product selling here.
“Build quality is average”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Game Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








