Game of Thrones Merchandise
Game of Thrones Merchandise shows a sweet-spot price point ($33.07 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 13% of 3,143 Toys & Games niches · +10 vs the category median of 46
Is Game of Thrones Merchandise profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Game of Thrones Merchandise is a $318K/yr Amazon United States market (852K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jul–Nov–Dec. Verdict: Worth a look — 56/100.
Game of Thrones Merchandise: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +23.6% over the last 90 days and 1.1% of searches end in a purchase.
$318K
revenue / yr
Who owns the niche?
The top 5 brands hold 73% of demand, so 27% of the market is open.
27%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 62 products
Top Game of Thrones Merchandise products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Hyp Game of Thrones Quotes Juniors/Womens 5 Pack Ankle Socks Size 4-10
- Price
- $16.62
- Rating
- 4.7/5
- Reviews
- 795
- Age
- 8y ago
Dragons Pajama Set Vintage Fantasy Sleepwear with Castle and Dragon Print Inspired by Aesthetic - Pjs Gifts For Movie Lovers (2XL)
- Price
- $29.90
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 1y ago
Funko POP! Rides: House of the Dragon - Aegon Targaryen with Sunfyre
- Price
- $19.74
- Rating
- 4.9/5
- Reviews
- 240
- Age
- 1y ago
Popfunk Game of Thrones Hodor Quote Unisex Adult T Shirt Black X-Large
- Price
- $19.27
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago
Funko POP! TV: House of the Dragon - Rhaenyra Targaryen
- Price
- $10.22
- Rating
- 4.8/5
- Reviews
- 477
- Age
- 1y ago
Trending
90-day click momentumDragons Pajama Set Vintage Fantasy Sleepwear with Castle and Dragon Print Inspired by Aesthetic - Pjs Gifts For Movie Lovers (2XL)
- Price
- $29.90
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 1y ago
Popfunk Game of Thrones Hodor Quote Unisex Adult T Shirt Black X-Large
- Price
- $19.27
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago
Popfunk Game of Thrones The North Remembers Stark Unisex T-Shirt Black L
- Price
- $19.66
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 1y ago
House of The Dragon Iconic Epic Dragons Collage Chest Logo T-Shirt
- Price
- $19.01
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 1y ago
4D Build House of the Dragon Caraxes Dragon 3D Model Kit Game of Thrones Collectibles & Desk Dcor Adult Puzzle Building Toys 101 Pcs 3D Puzzles Gift Ideas for Ages 12 & Up
- Price
- $7.81
- Rating
- 4.6/5
- Reviews
- 150
- Age
- 2y ago
Newest
by launch dateDragons Pajama Set Vintage Fantasy Sleepwear with Castle and Dragon Print Inspired by Aesthetic - Pjs Gifts For Movie Lovers (2XL)
- Price
- $29.90
- Rating
- 3.1/5
- Reviews
- 4
- Age
- 1y ago
Popfunk Game of Thrones Hodor Quote Unisex Adult T Shirt Black X-Large
- Price
- $19.27
- Rating
- 4.4/5
- Reviews
- 7
- Age
- 1y ago
Popfunk Game of Thrones The North Remembers Stark Unisex T-Shirt Black L
- Price
- $19.66
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 1y ago
Funko TV: GOT - Prince Daemon with Helmet - House of The Dragon Exclusive Pop Vinyl Figure 11
- Price
- $25.16
- Rating
- 5.0/5
- Reviews
- 52
- Age
- 1y ago
Funko POP! Rides: House of the Dragon - Aegon Targaryen with Sunfyre
- Price
- $19.74
- Rating
- 4.9/5
- Reviews
- 240
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.
Brands
27 falling
Sellers
204
Top-5 brand share
73%
Top 20: 96%
Top-5 click share
32%
Top 20: 65%
Open market
23%
- Funko43%
- Hyp10%
- DREAMY SLEEPWEAR & LINGERIE9%
- Popfunk7%
- Game of Thrones5%
- 4D Build4%
Game of Thrones Merchandise demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 5.3×
Top Game of Thrones Merchandise search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- game of thrones merch222K/yr
- house of the dragon merch54K/yr
- house of the dragon funko pop62K/yr
- game of thrones funko pop108K/yr
- game of thrones decor51K/yr
- funko pop game of thrones47K/yr
- game of thrones gifts77K/yr
- house of dragon merch14K/yr
- funko pop house of the dragon22K/yr
- game of thrones merchandise45K/yr
What reviews say buyers love and hate about Game of Thrones Merchandise
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“They seem well made”
“It's a nice collectable”
“For the price”
“As advertised”
“the detail soo stunning”
What buyers complain about
67% of reviews“it is unable to fit me at my current size”
“Disappointed in the lack of quality control”
“For $10 though couldnt justify it”
“The pieces fall, bend, and snap off and break easily”
“only that the material is somewhat fragile for the high price”
Game of Thrones Merchandise return rate & reasons
Why buyers send it back, as a share of all return requests.
1.4%
Return rate
57%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Game of Thrones Merchandise questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
