Gambit
FailThe top 5 brands take 95% of clicks, so Gambit is a Fail.
- Flapen Score
- 47 / 100Top 42% of 3,143 Toys & Games niches · +1 vs the category median of 4647
- Market size
- $104K/yr337K searches / yr
- 90-day growth
- +14.8%search demand this quarter
- Competition
- 34%top-5 click share · 11 brands · 262 sellers
Flapen Score
Gambit against its category
The dotted line is the Toys & Games average. Past it, Gambit is stronger. Inside it, weaker.
Market
The Gambit market on Amazon at a glance
Shoppers on Amazon United States searched for Gambit 337K times last year and spent an estimated $104K. The top 5 brands take 95% of clicks. Demand peaks in Jan–Oct–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 337K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $104K a year.
- Searches, last 12 months
- 337K
- Growth, 90 days vs prior 90
- +14.8%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $104Ka year
- Peak month
- December4.6× the quietest month
- Top search term
- gambit107K searches a year
02 · Price
A sale here is worth $26.20.
Listings sell for $26.20 on average, from $7.69 to $129.07. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At $26.20 that is $0 to $3K a year per listing.
- Average price
- $26.20inside the $15 to $100 sweet spot
- Price range
- $7.69–$129.07
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 1.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
54% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #3,847 within Statues, Bobbleheads & Busts. It carries 513 reviews at 4.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 54%
- Prime listings
- 85%
- Out of stock, average day
- 5.0%
- Average rank
- #3,847in Statues, Bobbleheads & Busts
- Average rating
- 4.74 starsAmazon United States average 4.42 stars
- Average reviews
- 513per listing
- Listings tracked
- 46
04 · Newcomers
8 of last year's 15 launches cleared the first-year sales bar.
15 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 15
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Gambit products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Funko POP! Marvel: Deadpool & Wolverine - Gambit
- Price
- $14.09
- Rating
- 4.8/5
- Reviews
- 881
- Age
- 1y ago

Funko Pop! Vinyl Figure X-Men 97 Gambit Genosha Battle #1540 Entertainment Earth Exclusive 4.75 Inch Window Box
- Price
- $18.08
- Rating
- 4.9/5
- Reviews
- 46
- Age
- 1y ago

Funko POP! Marvel: X-Men 97 - Nightcrawler
- Price
- $14.67
- Rating
- 4.9/5
- Reviews
- 159
- Age
- 1y ago

Funko POP! Marvel: X-Men 97 - Magneto
- Price
- $9.51
- Rating
- 4.8/5
- Reviews
- 102
- Age
- 1y ago

Funko Pop! Marvel: X-Men 97 - Gambit with Beignets (2025 Summer Convention Limited Edition) #1505
- Price
- $27.30
- Rating
- 4.9/5
- Reviews
- 13
- Age
- 9mo ago
Trending
estimated 90-day click momentum
Funko POP! Marvel: X-Men 97 - Storm
- Price
- $15.65
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 4mo ago

Funko POP! Marvel: X-Men 97 - En Sabah Nur
- Price
- $15.96
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 4mo ago

MEDICOM TOY MAFEX No. 287 GAMBIT GAMBIT Comic Variant Version Total Height Approx. 6.3 inches (160 mm) Non-scale Pre-painted Action Figure
- Price
- $129.07
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 10mo ago

Funko POP! Marvel: X-Men 97 - Apocalypse
- Price
- $17.28
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 4mo ago

Gambit Charged Ace of Spades LED Plaque Handmade Illuminated Wall & Desk Decor Gambit Costume & Cosplay Display Art
- Price
- $34.77
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago
Newest
by launch date
Funko POP! Marvel: X-Men 97 - Storm
- Price
- $15.65
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 4mo ago

Funko POP! Marvel: X-Men 97 - Apocalypse
- Price
- $17.28
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 4mo ago

Funko Pop! Marvel: X-Men 97 - Professor X (X-Corp) - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Comic Fans - Model Figure for Collectors and Display
- Price
- $15.58
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 4mo ago

Funko Pop! Marvel: X-Men 97 - Cable - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Comic Fans - Model Figure for Collectors and Display
- Price
- $16.95
- Rating
- 3.8/5
- Reviews
- 7
- Age
- 4mo ago

Funko POP! Marvel: X-Men 97 - En Sabah Nur
- Price
- $15.96
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 34% of clicks, no more. An open shelf where new products get seen.
Brands
11 rising
Sellers
262
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
34%
Top 20: 73%
Open market
4%
- Funko79%
- Marvel9%
- Medicom4%
- Generic2%
- Epic Collectibles1%
- POP1%
- Open — no brand owns it (5 brands, 4%)
Demand
Gambit search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Oct, Dec · busiest ÷ quietest = 4.6×
Search terms
Top Gambit search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- gambit107K/yr
- xmen funko pop43K/yr
- gambit funko pop32K/yr
- xmen 97 funko pop12K/yr
- x-men funko pop15K/yr
- x men 97 funko pop10K/yr
- x men funko pops15K/yr
- funko pop xmen17K/yr
- gambit xmen16K/yr
- xmen funko9K/yr
Reviews and returns
What reviews say buyers love and hate about Gambit
We read the reviews and the return reasons for every product selling here.
“Super small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Gambit questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








