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Funko Pokemon Advent Calendar

Fail

The top 5 brands take 100% of clicks, so Funko Pokemon Advent Calendar is a Fail.

Flapen Score
40
40 / 100
Ranks 2,172 of 3,143 Toys & Games niches · −6 vs the category median of 46
Market size
$17K/yr20K searches / yr
90-day growth
+34.8%search demand this quarter
Competition
86%top-5 click share · 3 brands · 88 sellers

Flapen Score

Funko Pokemon Advent Calendar against its category

The dotted line is the Toys & Games average. Past it, Funko Pokemon Advent Calendar is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Funko Pokemon Advent Calendar market on Amazon at a glance

Shoppers on Amazon United States searched for Funko Pokemon Advent Calendar 20K times last year and spent an estimated $17K. All 3 brands take every click. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +34.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $17K a year.

Searches, last 12 months
20K
Growth, 90 days vs prior 90
+34.8%
Conversion, latest week
1.4%
Market size, estimated
$17Ka year
Peak month
November13.0× the quietest month
Top search term
pokemon holiday calendar16K searches a year

02 · Price

A sale here is worth $64.88.

Listings sell for $64.88 on average, from $36.23 to $110.25. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $64.88 that is $0 to $6K a year per listing.

Average price
$64.88inside the $15 to $100 sweet spot
Price range
$36.23–$110.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4,920 within Collectible Card Games. It carries 784 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
60%
Out of stock, average day
0.0%
Average rank
#4,920in Collectible Card Games
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
784per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Funko Pokemon Advent Calendar products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

88

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 187%
  • Brand 212%
  • Brand 32%

Demand

Funko Pokemon Advent Calendar search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26Prime Day '26DecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 13.0×

Reviews and returns

What reviews say buyers love and hate about Funko Pokemon Advent Calendar

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Collectibles”
42%of negative reviews mention “Value For Money”
1.3%of orders come back
“a little pricey for what it was”
A buyer, on “Value For Money”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Funko Pokemon Advent Calendar questions

Answered from the same tracked data.