Frozen Crafts

Shoppers searched for this 170K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $190K a year.

Searches, last 12 months

170K

Growth, 90 days vs prior 90

-21.6%

Conversion, latest week

10.8%

Market size, estimated

$190Ka year

Peak month

February3.7× the quietest month

Top search term

frozen coloring book67K searches a year

Listings sell for $10.33 on average, from $4.27 to $27.31. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At $10.33 that is $8K to $10K a year per listing.

Average price

$10.33under the $15 to $100 sweet spot

Price range

$4.27–$27.31

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

750–1,000

Revenue per listing a year

$8K–$10K

Returns

1.2%of orders · Amazon United States median 2.1%

43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #284 within Craft Kits. It carries 2,803 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

43%

Prime listings

100%

Out of stock, average day

2.3%

Average rank

#284in Craft Kits

Average rating

4.59 starsAmazon United States average 4.42 stars

Average reviews

2,803per listing

Listings tracked

14

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months